Wed.Mar 29, 2023

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4 Ways to Create and Organize Your Email Marketing Calendar for 2023

mention

In 2023, every brand has utilized email marketing and understood its importance. Especially in the past couple of years. With the COVID-19 outbreak, the largest chunk of revenue was due to online sales, according to BBC : Marketers finally realized how not utilizing email marketing is like leaving money on the table, as email marketing allows brands to boost sales.

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The SAP Innovation Awards 2023 Finalists Have been Selected

CIO

First and foremost, on behalf of SAP, we would like to thank all the SAP Innovation Awards 2023 participants for their hard work showcasing the many ways they are delivering impact within their businesses! We are truly grateful for and inspired by all the incredible submissions received this year. This is the perfect opportunity to share an inside look at the judging process, announce our esteemed finalists, and provide a preview for what is next!

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AI Is Changing the Automotive Industry Forever

Smart Data Collective

You probably have heard all about the role of ChatGPT. This tool got a lot of attention after many people realized how efficiently it can help people write content. We even wrote a post talking about ChatGPT as a content marketing tool. However, we have quickly realized that ChatGPT has benefits that go well beyond writing more efficiently. It can even be useful in the automotive industry.

Algorithm 241
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Examining key disciplines to build equity in the IT workplace

CIO

As IT leader of self-regulatory body Professional Engineers Ontario (PEO), Doria Manico-Daka continues to build on her 16 years in tech, the last five of which has seen her heavily involved in leading digital transformation and modernization. Throughout her career, industries and company sizes have varied, but there’s been one constant: environments have largely been male dominated.

IT 530
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Drawn-Out Sales Cycles: What to Do When Selling Stalls

Zoominfo

As budgets remain tight and layoffs loom, more care and consideration is put into every purchasing decision. This often leads to larger buying committees, more avenues for approval, and elongated buying cycles. Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Those longer buying cycles can cascade throughout the economy, causing stress on sales teams and making revenue more difficult to forecast.

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Save Money with Storage-as-a-Service During Uncertain Economic Times

Dataversity

Amid the economic uncertainty that has gripped 2023, IT leaders are scrambling to find ways to reduce costs. Enterprise storage is one of those areas that the IT team can look at for substantial cost savings without sacrificing availability, reliability, cyber resilience, or application performance. Taking a more strategic approach to your enterprise storage infrastructure will […] The post Save Money with Storage-as-a-Service During Uncertain Economic Times appeared first on DATAVERSITY.

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Embedded Analytics: How To Choose The Right Pricing Model

GoodData

In the market for an embedded analytics solution? Be sure to consider these price-related pointers during your evaluation of analytics tools.

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Women-Led Businesses: Celebrating Female CEOs Making a Difference

Owler

In 1987, March was designated as Women’s History Month by congress, going on to be celebrated every year since then. Owler shared a social media post celebrating women-led businesses on International Women’s Day (March 8, 2023). Before Women’s History Month comes to a close, we’d like to revisit this list and expand on the featured leaders and their companies producing products many of us use in our day-to-day lives.

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Analytics as Code — Integrated Development Environment (IDE)

GoodData

Learn how analytics as code is revolutionizing data analysis with integrated development environments (IDEs) for a more efficient and streamlined workflow.

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Making an Impact with Domo’s Data Experience Platform

Domo

Everyone wants to make an impact. It’s a drive that unites all of us and gives meaning to the work we do. At Domo, we believe that data has the power to multiply the impact everyone can make, whether they are the data scientist, the frontline manager, or the person driving the delivery vehicle. The challenge most companies face, however, is that the data has been traditionally locked up and accessible to only a few.

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Defining Formal Processes for Competitive Growth

Netbasequid

Sales performance and operational excellence are each found on quarterly company-wide meeting agendas, but they exist in different company realms otherwise—different dimensions, in fact. Operations must support sales, and sales are the lifeblood of an organization’s existence, but the two rarely meet to work in tandem—not in ways that are formalized and measurable.

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Here’s What’s New With Contify’s Market Intelligence Platform – March 2023

Contify

The post Here’s What’s New With Contify’s Market Intelligence Platform – March 2023 appeared first on Contify Market and Competitive Intelligence Platform - Blog.

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Web Analytics Experience

GoodData

Discover the power of web analytics with expert insights and tips. Learn how to optimize your analytics experience and drive better results.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Insurers Rush to Sweeten Income Options on Annuities as Rates Climb

Wink Intel

Since the beginning of the year, it’s been a better time to buy fixed-indexed annuities with guaranteed lifetime income, said Sheryl Moore , CEO of market researcher Wink. She added that 49.8% of fixed-indexed annuity buyers elect a guaranteed lifetime withdrawal benefit. Moore, publisher of Wink’s Sales & Market Report , counts at least 13 insurers that have raised the benefits on their guaranteed lifetime income benefit since Jan. 1.