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List Segmentation: The Key to Email Marketing

Zoominfo

For industry think about the different types of businesses you work with—like retail, hospitality, or banking. Think about it, even though an entry-level copywriter and a VP of marketing technically work in the same department, you wouldn’t approach them in the same way. This tactic is particularly influential for e-commerce websites.

Marketing 219
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The Marketer’s Guide to Email List Segmentation

Zoominfo

For industry think about the different types of businesses you work with — like retail, hospitality, or banking. Think about it, even though an entry-level copywriter and a VP of marketing technically work in the same department, you wouldn’t approach them in the same way.

Copywrite 130
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article thumbnail

List Segmentation: The Key to Email Marketing

Zoominfo

For industry think about the different types of businesses you work with—like retail, hospitality, or banking. Think about it, even though an entry level copywriter and a VP of marketing technically work in the same department, you wouldn’t approach them in the same way. This tactic is particularly influential for e-commerce websites.

Marketing 124
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B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

If you’re not sure, reach out to your local Chamber of Commerce or a local business association like AMIBA to see if they have data they can share with you. A really good copywriter will partner up to tell the story of your business while also accurately portraying its unique voice.