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List Segmentation: The Key to Email Marketing

Zoominfo

For industry think about the different types of businesses you work with—like retail, hospitality, or banking. Think about it, even though an entry-level copywriter and a VP of marketing technically work in the same department, you wouldn’t approach them in the same way. This tactic is particularly influential for e-commerce websites.

Marketing 219
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The Marketer’s Guide to Email List Segmentation

Zoominfo

For industry think about the different types of businesses you work with — like retail, hospitality, or banking. Think about it, even though an entry-level copywriter and a VP of marketing technically work in the same department, you wouldn’t approach them in the same way. This would be a good way for you to segment your email list.

Copywrite 130
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article thumbnail

List Segmentation: The Key to Email Marketing

Zoominfo

For industry think about the different types of businesses you work with—like retail, hospitality, or banking. Think about it, even though an entry level copywriter and a VP of marketing technically work in the same department, you wouldn’t approach them in the same way. This tactic is particularly influential for e-commerce websites.

Marketing 124
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B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

A travel agency could manage business trips. Read the guidelines of any other platform (like Yelp or TripAdvisor) to know what is allowed in terms of review management. If you’re not sure, reach out to your local Chamber of Commerce or a local business association like AMIBA to see if they have data they can share with you.