article thumbnail

Proving the Value of PR with Consumer & Market Intelligence

Netbasequid

To help demystify the space well look at proving the value of PR using consumer and market intelligence. Specifically, we’ll take a brief look at the following topics: Proving the value of PR can be challenging. PR is a long game to build up your reputation over time. Are you ready to move your PR game to the next level?

article thumbnail

New Advertisers Betting Big on Super Bowl Ads

Netbasequid

Specifically, we’ll take a brief look at these brands that entered into the Super Bowl limelight for the first time – and how they did: Vroom taking the pain out of car buying. Scotts Miracle-Gro’s superstar influencer marketing contest. And 20% of women are most excited about the commercials as opposed to only 7% of men.

Sports 83
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

US Computer Hardware Industry Embracing Competition-Charged Business Landscape

ArchIntel

Dolly Goulart, Market intelligence head, Qualcomm Technologies. Executive Profile: Dolly Goulart, Head of Corporate Market Intelligence at Qualcomm Technologies. Dolly Goulart is the senior director of corporate market intelligence at Qualcomm Technologies.

article thumbnail

Culture eats strategy for breakfast? intelligence eats both

Academyci

It takes me about one minute and one intelligence document to sense corporate culture by reading an intelligence brief for my war games. True analyst, while playing the game, flashes out the one nugget of real value. In some cultures, management demands volumes of data and facts.

article thumbnail

How to Create SEO Content That Speaks To Your Audience (and Google)

Similarweb

This has a positive impact on both your content marketing and SEO. . Step 3 – Brief and outline. Use your research conclusions to determine the requirements that go into the content brief. Copycats never win the long game. . Start with a final spell check and make sure the page corresponds to the original brief.

Briefing 114
article thumbnail

Does Data Visualization Matter?

Netbasequid

That being the case, we’ll explore the importance of data visualization in your consumer and market intelligence, with a focus on: What is data visualization? The colors tell us that there are sub-themes in the data intelligence conversation. And we get all that with a brief look. That’s the power of visualized data.

article thumbnail

How to Visualize Data the Right Way 

Netbasequid

For instance, we can see the wall street cluster leans heavily into EV stocks with noticeable ties into markets, batteries and renewable energy. With a brief look, we’ve gained a holistic view of how social media users are talking about EVs. Your consumer, competitive and market intelligence depend on accuracy.