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Rebound Forecasted for US Construction Sector Following Pandemic-Induced Sluggishness

ArchIntel

Not surprisingly, the overcrowding seen in medical facilities during the past year is expected to contribute substantially to a hospital construction boom. Lower mortgage rates, limited inventory, and government protection against forbearance and foreclosure on mortgage payments all serve to support a rebound in the construction market.

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Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

Today, I’m urging every business owner and marketer to consider dedicating space to a concerted educational campaign on the topic on their websites, social profiles, local business listings, reviews, and real-world interfaces. Our hospitals, fire departments, schools, and other essentials of community life depend on having a strong tax base.

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How to Stay Creative With an SEO-Driven Content Strategy

Moz

As Editor of HubSpot's Marketing Blog, this left me with a bit of a void. If a marketer stumbled across it, they wouldn't learn much. These posts, which enabled me to synthesize complex psychological issues and translate them into tactical strategies for marketers, allowed me to exercise my creative muscle.

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The Guide to Building Linked Unstructured Citations for Local SEO

Moz

When you’ve accomplished step one in your local search marketing, how do you take step two? You already know that any local business you market has to have the table stakes of accurate structured citations on major platforms like Facebook, Yelp, Infogroup, Acxiom, and YP. You can enjoy her previous articles here.