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My 8 Best Local SEO Tips for the 2020 Holidays

Moz

I can’t think of another year in which it’s been more important for local businesses to plan and implement a seasonal marketing strategy extra early, to connect up with customers who will be traveling less and seeking ways to celebrate at home. 4) Embrace local e-commerce and product listings. Put your products everywhere you can.

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Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

For example, here’s data capturing a 50% increase in US demand for tortillas and wraps: Unfortunately, Google’s tool can’t zoom in to a local level, and you can’t query the tool, but it’s great for brainstorming business concepts based on trending queries. Industry fora (agricultural, manufacturing, retail, etc.)

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B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

Transportation and travel services (auto sales and maintenance, auto rentals, travel agencies, tour guides, charging stations, etc.) A travel agency could manage business trips. Now, based on what you’ve learned, brainstorm an offering that might be appealing to this audience. can create special packages for businesses.

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Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams

Moz

Work together to brainstorm ideas on how to move forward. We’ve done workshops, hands-on training, and even short-term job swaps like having SEOs write e-commerce product detail pages. Once announced, quickly take action to bring the teams together and activate. Recommend and report together.

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