SpyFu
APRIL 5, 2024
Competitor analysis helps you: Benchmark your performance Identify market trends and opportunities Optimize your marketing and sales efforts Anticipate and counter competitive threats Make data-driven decisions to improve your bottom line How to Approach Competitor Analysis Effective competitor analysis is an ongoing process, not a one-time event.
Similarweb
AUGUST 10, 2021
Similarweb’s Paid Search Overview provides a snapshot of your competitive landscape and the seasonality of campaigns. You can even see how much your rivals are spending, and benchmark your efforts against that. So start by getting an idea of general competitive paid search performance. .
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Netbasequid
JUNE 28, 2022
On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. This intel can be benchmarked against your own data to give you a working idea of where you stand in the market. However, today’s competitive analysis goes well beyond that.
Similarweb
OCTOBER 7, 2021
In recent years, many big players in the consulting world have added media and creative units to their offerings, winning pitches and running campaigns that agencies traditionally won. . Keep reading to find out the risks agencies face now and three tips to hold onto your clients and win more using the right data. .
Netbasequid
JUNE 30, 2021
Share of voice reveals the volume of conversation your brand is winning in its category and helps flesh out your understanding of where you are currently in the market, and where you could potentially be. It offers ways to benchmark your successes and challenges. Share of voice reveals: Consumer awareness of your brand.
Similarweb
SEPTEMBER 9, 2021
The competition is likely fierce, so it’s essential that you have a competitive advantage. . Benchmark against direct competitors. Crafting a winning pitch. It’s essential to understand the market of the company you want to win. Benchmarking against direct competitors of Instacart. Craft a plan of action .
Alpha Sense BI
NOVEMBER 17, 2023
The information found within is both differentiated from other content sources and proves highly valuable as part of any market research workflow, whether that be M&A monitoring, market landscaping, competitive intelligence, or benchmarking.
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