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Patent search tools for competitor analysis

Aqute Intelligence

Patent searches are both an early warning about a competitor’s product roadmap , and a lagging indicator (because by the time a patent is published, the competitor is already making progress in that work). No competitive intelligence team in the technology industry should ignore patent searches.

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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. Following competitor company pages Follow your competitors' official LinkedIn pages.

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Competitive intelligence companies — the definitive list (2024 update)

Aqute Intelligence

Every now and then, we publish a list of competitive intelligence companies. Our criteria include that competitive intelligence has to be their primary, or at least significant, focus. Other agencies graze the edges of competitive intelligence, but it's not their main service.

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Going Deeper with Competitive Intelligence: Gartner, Forrester, IDC and Beyond

Aqute Intelligence

So, you seek comprehensive, insightful, and actionable competitive intelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Need a quote for competitor research? Let's find out.

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26 competitive intelligence companies (updated)

Aqute Intelligence

It has been too long since we updated our list of competitive intelligence companies. These are companies, mainly in the US and Europe, for whom competitive intelligence is their main or only focus. So, not companies like McKinsey that undoubtedly analyze competitors but not as their main activity.

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What is Competitor Analysis in Marketing?

Netbasequid

On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. However, today’s competitive analysis goes well beyond that. With that, let’s dig deeper to see how competitive intelligence works, followed by metrics to measure your efforts.

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More Tools for Competitive Analysis on Marketing Spend

Aqute Intelligence

Second, but just as important, it encourages consumers to choose that brand over its competition. That’s why it’s important to carry out competitor analysis before determining your company’s marketing spend. But knowing how to target them to reach your desired consumers will give you an edge over your competition.

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