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What is Brand Protection?

mention

Online Brand Monitoring: With the proliferation of e-commerce and social media, brands utilize monitoring tools and services to track online mentions, detect brand impersonation, monitor unauthorized sales channels , and address negative sentiment or fraudulent activities that could harm brand perception.

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CIOs grapple with the ethics of implementing AI

CIO

As for transparency, it’s not just about algorithms, but building trust, he says. Making ethical AI a team sport Plexus Worldwide is one organization using AI to identify fraudulent account creation and transactions, says Alan McIntosh, CIO and CTO of the $500 million global health and wellness company. “We

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How these 8 brands drove massive success from Dynamic Pricing

Data Hut

Take inspiration from Amazon , the e-commerce powerhouse that updates its prices every 10 minutes to stay ahead of the curve. Luckily, this task is easy with the right e-commerce software. It will occur due to possible errors in the dynamic pricing algorithm.

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Learn to Boost Sales with Amazon Product Variations

mention

More and more people register with Amazon every day to launch their business on the most popular e-commerce platform. For any e-commerce seller, a product listing is a window that lets customers view the merchandise. It serves the function of informing Amazon’s algorithm that your products are aimed at particular keywords.

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SEO Comparison Tools can Supercharge Your Content Marketing Plans

SpyFu

SEO is a competitive sport where anyone in the world could be your next challenger. And just like any other sport, half the battle is knowing what your competition is doing now and what they plan to do in the future. The other way to find your competitors is with an SEO competitor tool. Also, be realistic.

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Unlock The Power of Your Data With These 19 Big Data & Data Analytics Books

Datapine Blog

An excerpt from a rave review: “Everybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender, and more, all drawn from the world of big data”. – Steven Pinker, author of The Better Angels of our Nature.