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How to Conduct Consumer and Retail Market Research

Alpha Sense BI

The consumer and retail (C&R) industry is evolving rapidly due to a combination of new innovations and technologies, shifts in consumer preferences and behaviors, and macroeconomic events hindering sector growth. To stay competitive in the current economic climate , companies need to conduct comprehensive and efficient market research.

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What is Ad Intelligence and how can it help boost your Ad Performance?

GrowbyData

In today’s volatile economy, with consumer spending decreasing, retailers and brands need actionable insights into their holistic ad performance across marketplaces like Google, Amazon, Walmart, etc. Why do brands and retailers need Ad Intelligence? Why do brands and retailers need Ad Intelligence? in your competitive landscape?

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Consumer Goods Industry Trends and Outlook for 2024

Alpha Sense BI

Additionally, as technology continues to advance at record-breaking speeds, and is increasingly integrated into industries’ operations and consumers’ lives, the industry will have to navigate the opportunities and challenges of digital transformation, customer data analysis, and artificial intelligence.

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Engage3’s Price Image Management Suite Recognized as a Leader in Price Optimization by Both IDC and Retail Today

Engage3

. – January 18th, 2022 – Engage3, which helps retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image, today announced independent analyst recognition for its Price Image Management Suite. Engage3 is one of only two vendors to be featured by both IDC and Retail Today.

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AI-Powered Competitive Intelligence: Transforming Business Strategies in the Digital Age

SCIP

SCIP Insights AI-Powered Competitive Intelligence: Transforming Business Strategies in the Digital Age In today's hyper-competitive landscape, staying ahead of the curve is essential for businesses striving to thrive. Traditional methods of gathering competitive intelligence are no longer sufficient in the digital age.

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What is Price Intelligence – The Complete Guide

GrowbyData

As a brand, retailer, and manufacturer they must set and provide competitive prices to the buyers to win new customers. As stated earlier, you must analyze the market price data to better understand your competitive landscape and price/reprice your product accordingly. Competitively Priced Products on Google Product Ads.

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Competitive SERP Analysis: 2023 SEO Must-Haves to Gain an Edge

GrowbyData

I n today’s competitive market, marketers or businesses need to focus heavily on their SEO marketing efforts and generate traffic on Google where Competitive SERP Analytics plays an important role. It provides a better understanding of your SERP strategy to gain a competitive advantage. Measure the competitiveness.