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How to Create a SWOT Analysis to Update Your Organization’s Strategy

mention

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a method used to evaluate a company and its environment. The global business intelligence and analytics software application market is expected to be valued at over $18 billion by 2025. A SWOT analysis can help assess a business unit, product, service, or whole company.

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Using OANDA for Competitor Analysis

Cipher

When a business tracks it's competitors, it can deploy stronger market campaigns, deliver differentiated product offerings and better analyze strategic groups. Competitive Analysis helps businesses understand the details and prices of competitors’ products, react to market shifts and create a marketing strategy that delivers.

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How to Master a Market Landscape Analysis in Three Steps

Alpha Sense BI

Whether you’re entering a new market, investigating nascent growth opportunities, or crafting a strategic recommendation, the first step to transforming that blank slate into a successful outcome is undoubtedly understanding the market landscape. Source: RBC Capital Markets Explore this search further in AlphaSense.

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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

With the rise of digital marketing, the business world has evolved into a competitive market. By analyzing your competitors, you can identify opportunities in the market that they may have overlooked. Understand Market Trends Competitive analysis reports can be a great tooI to stay abreast of market trends and changes.

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10 Steps to Creating a Marketing Strategy

Netbasequid

If you’re browsing articles about creating a marketing strategy, you’re serious about building awareness of your business – and doing in a way that’s most impactful. Can you believe that some marketers and business owners jump right to it without a strategy in place? Creating a marketing strategy is, in fact, key to business success.

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How Competitive Analysis Will Benefit Your Company

Owler

Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. Competitive analysis includes analyzing competitors' products, price points, and sales and marketing strategies.

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How to Do a Competitor Analysis: Complete Guide

Netbasequid

It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. Doing a competitor analysis helps your brand understand how it compares to its peers: pinpointing strengths, weaknesses, opportunities, and threats (SWOT analysis).