Alpha Sense BI

SEPTEMBER 21, 2023

Until 2022, private markets benefited from favorable macroeconomic trends ranging from low-interest rates to high credit availability, and increasing valuations. But when job markets tightened and inflation skyrocketed in June of last year, interest rates rose and the market declined.

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Netbasequid

AUGUST 9, 2022

In this fast-paced market, having staying power comes down to understanding what’s happening within the industry, how your brand is perceived by consumers and how you measure up to the competition. And this understanding is made possible with a market research report. What Is a Market Research Report? Let’s begin!

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Netbasequid

JULY 26, 2022

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research? Let’s take a look!

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Alpha Sense BI

DECEMBER 21, 2023

When conducting primary market research, most researchers are primarily focused on quantitative data to validate their theses and inform their business strategies. Expert Insights supplements data-driven research by providing qualitative context to quantitative data.

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Netbasequid

JUNE 16, 2023

Our 2023 North America Market Research Survey Report digs into how this looks, perspectives on available data sources, common analytical capabilities employed, challenges encountered, and aspirations for more advanced analytics methods. A Thriving Industry The market research industry is thriving and poised for continued growth.

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Netbasequid

AUGUST 2, 2022

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. What is Market Research? What is Market Research? But they’re not the same.

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Netbasequid

JUNE 13, 2022

Through market research, companies reduce these uncertainties, build confidence, and achieve mission critical business objectives. Market research is a dynamic field. We’ll share some insight about traditional market research vs modern strategies below! The Evolution of Market Research.

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Alpha Sense BI

MAY 10, 2023

This is especially true of the market research and intelligence industry, where a number of companies across sectors are wielding GenAI for similar purposes. But even more promising is this technology’s capability to help companies develop growth opportunities in new markets, overlooked consumers, and aiding in strategy building.

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Netbasequid

JANUARY 6, 2023

So, let us look at some of the consumer and market research predictions hoping they will put you in a winning position. In-House Market Research. Faced with the heavy demands of the current business environment, brands have had to weigh between hiring external marketing agencies and bringing the process in-house.

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ArchIntel

NOVEMBER 2, 2021

Facebook is seeking a product marketing researcher for its Spark AR platform , a studio built for creating intuitive and customizable augmented reality experiences in Instagram stories and reels, among other things. He or she will inform product strategy, drive understanding of the AR ecosystem and work to increase customer value.

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Netbasequid

AUGUST 11, 2022

When considering the potential pitfalls of market research, sample fraud is arguably the most destructive. Researchers have an obligation to prevent sample fraud, recognizing its prevalence in market research and the possibility it could impact their own studies. What Is Sample Fraud in Market Research?

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Data Hut

MARCH 6, 2024

The sheer scale of transactions on this e-commerce giant is mind-boggling, highlighting the crucial need for sellers to not only list products but also to master the art of market research. Join us through practical strategies, powerful tools, and ethical practices to unravel the secrets of mastering Amazon market research.

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Netbasequid

AUGUST 1, 2022

Understanding a market means having specific insight around a customer base, trends, and competitors. Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Do you have to outsource your market research too?

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Netbasequid

AUGUST 15, 2022

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable. Product Innovation.

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Netbasequid

SEPTEMBER 16, 2022

There are many reasons, but a recurring theme revolves around market research intelligence, or lack thereof! When new products succeed, ripples are felt across the entire market. Introducing a new product to the market is a high stakes endeavor. So, what goes into a successful product launch? How did they settle on that?

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Netbasequid

AUGUST 29, 2022

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?

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ArchIntel

JUNE 1, 2021

Toshiba Global Commerce Solutions is currently recruiting a market research analyst for placement at its offices in Durham City, North Carolina. This will be made possible by collecting customer and competitor intelligence from public information as well as third-party sources. ArchIntel™ -.

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Netbasequid

AUGUST 5, 2021

There are many types of market research available to brands – and some are more effective than others. We’ve listed the top ten market research types and methods here to help you decide which is best for you! Global revenue of the market research industry exceeded 73.4 billion U.S. Observation. Experiments.

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Netbasequid

APRIL 7, 2022

As they begin to incorporate consumer insights from social media into their market research, many companies rely on traditional techniques such as focus groups, surveys, interviews, and ethnographies. What is Triangulated Research? Have you had a research project recently? Comprehensive research.

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Netbasequid

SEPTEMBER 12, 2022

The speed at which the market changes demands that businesses increase their pace in proportion, if they are to survive. Consequently, businesses need to have almost instantaneous access to the information they need to make informed decisions. Agile research to the rescue! What Is Agile Market Research?

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Netbasequid

APRIL 1, 2021

Navigating the market with inadequate information is like fumbling around in the pre-dawn hours for your keys. Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. How Market Research Tools Have Evolved.

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Netbasequid

SEPTEMBER 19, 2022

It is becoming increasingly difficult to understand the modern consumer and market environment by single-method approaches. By employing a combination of methods to gather data around a particular subject, the researcher can more comprehensively solve the problem by looking at it from different perspectives. We’ll explore each below.

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Netbasequid

JULY 22, 2022

Market research is an important part of business. Let’s take a look at what market research is and how it works, so you can propel your efforts forward today! Let’s take a look at what market research is and how it works, so you can propel your efforts forward today! What is Primary Market Research?

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Alpha Sense BI

JUNE 23, 2023

The technology industry is evolving at a rapid clip—new innovations, trends, and market players are emerging every day. For tech companies wanting to stay competitive in the current economic climate, market research is imperative.

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Zoominfo

OCTOBER 16, 2018

The platform offers a unique and untapped goldmine of market research. If used correctly, Reddit can help marketers demystify their target audience, perform keyword research, and spark new campaign ideas—today we teach you how. This reveals what information users find most valuable, funny, or interesting.

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Netbasequid

AUGUST 4, 2022

The limits of market research are ever expanding. And it is, once again, changing market research! In a globalized economy that is ever in flux, the use of technology to select research subjects, simulate potential marketing campaigns, and buy advertising space is not only understandable, it’s necessary.

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Netbasequid

JANUARY 20, 2021

Whether you’re a seasoned market analyst or just getting your feet wet in the world of market research, there are seven steps everyone follows. And without this contextual analysis, your market research is pretty worthless. Why Accurate Market Research Matters. Why Accuracy & Transparency Matters.

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Netbasequid

JUNE 10, 2022

When they spot shifts in the market or changes in consumer sentiment, they’re ready to adapt and overcome – or acquire. Continuous Monitoring to Inform Competitive Moves & Acquisitions. From a business development standpoint, speed to market is a critical metric for new offerings. Monitoring Emerging Companies.

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CIO

JANUARY 25, 2024

Healthcare: digital assistants for Dx and Rx The market for healthcare chatbots globally is projected to more than triple to $647 million by 2030, according to Vantage Market Research. billion, according to Verified Market Research. billion by 2032, according to Allied Market Research.

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ATTEST

NOVEMBER 15, 2022

There are many market research companies out there, but sometimes you just want to work with someone who’s close to home or simply knows the area in which you’re looking to expand. From online surveys to consultancy services, these firms are fifteen different top market research companies for you to pick from.

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Alpha Sense BI

AUGUST 4, 2023

In the realm of investment research, staying ahead of the curve requires access to reliable and comprehensive private market research. Unlike public markets, where information is readily available, private markets often lack transparency, making it a challenge for investors to access reliable data.

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Digimind

OCTOBER 6, 2020

Real-time consumer insights have grown more imperative for companies conducting market research. In fact, 51% of marketing leaders worldwide obtained incisive information through social listening tools during Covid-19.

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Alpha Sense BI

OCTOBER 16, 2023

Consultants are at the forefront of driving innovation for the world’s leading companies, yet their own research processes are still highly manual and time-consuming. And with the rapid digitalization of services, the challenges driving the market, and rise of generative AI (genAI) , this list will only get longer.

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Netbasequid

MARCH 25, 2021

There are two distinct data sets available to brands: consumer insight, which focuses on people and is a combination of social web, reviews, comments and many other places where consumers congregate; and market research, which captures real-time industry intel from different, but equally powerful sources, including news media.

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Netbasequid

JULY 15, 2022

With consumer and market intelligence that complements Twitter’s internal analytics. Did you know that Twitter regularly shares tips gathered from its own internal research around how to expand reach on its site? Once you have this information, you can create an ad to suit the moment. Plan Successful Product Launches.

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Netbasequid

SEPTEMBER 22, 2022

Market research is the process of gathering business intelligence through the collection, analysis, and interpretation of data. It enables different people within the organization to make informed decisions about their daily tasks, ongoing projects, and the overall strategy––and it relies on capturing exceptional insight.

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mention

MAY 23, 2023

Did you know that from 2021, the global content marketing industry is worth over $400 billion? With the ever-increasing importance of digital marketing, content marketing has become an essential part of any successful marketing strategy. So, let’s start. But how can you achieve the best results through email?

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