Remove Education Remove Market Segmentation Remove Profiling Remove Research
article thumbnail

Top 15 consumer insights companies for data-driven customer profiling in 2023

ATTEST

That’s why you need a consumer insights company that specializes in offering data-driven market research findings. A consumer insights company or platform uses qualitative and quantitative research methods to capture and analyze customer data relevant to your brand.

article thumbnail

Top 15 market research companies in the United States (US) 

ATTEST

You can start by outlining research goals and needs. But let’s be real, making data-driven decisions is a whole lot easier with top market research firms by your side. They make consumer research easy with strategic data collection, comprehensive data analysis, and intelligent insights.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pandemic, Cost-Effectiveness Driving Expansion of US eLearning Market

ArchIntel

The eLearning market in the United States is expected to grow by $21.64 billion between 2020 to 2024, according to a study by market research firm Technavio. Also helping propel the emerging sector’s growth is today’s evolved learning and education landscape, the report said. higher education.

Marketing 104
article thumbnail

How to Calculate Total Addressable Market and Perform TAM Analysis

Zoominfo

The Top-Down approach to calculating TAM uses industry research to estimate the size of your addressable market. Popularly, secondary market research from companies such as Forrester , Gartner , or other consulting groups are often used to determine how many end users meet your market criteria, and how big that industry is.

Analysis 273
article thumbnail

What is Customer Profiling in Marketing?

Zoominfo

Profiling prospective customers is vital to ensuring that a marketing campaign is targeting the right people with the right message. Done well, customer profiling can result in more effective campaigns, greater revenue, and most importantly, happier customers. What Are the Benefits of Customer Profiling?

Profiling 130
article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

Competition mapping, also known as competitive analysis, is a systematic process of researching and analyzing your competitors to identify their strengths and weaknesses, understand their market positioning, and develop effective strategies to gain your own competitive advantage. What is competition mapping, and why is it important?

article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

Competition mapping, also known as competitive analysis, is a systematic process of researching and analyzing your competitors to identify their strengths and weaknesses, understand their market positioning, and develop effective strategies to gain your own competitive advantage. What is competition mapping, and why is it important?