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Using Win Loss Analysis: Sales

Primary Intelligence

As a sales leader, win loss analysis is key to hitting revenue goals and increasing win rates for your team. Through win loss analysis, you are able to tap into your buyer feedback to get an unbiased look into why your reps win and lose. Sales Coaching. Predicting Pipeline. Understand Competitors.

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5 Competitive Intelligence Platforms for B2B Technology Companies

Aqute Intelligence

Kompyte This competitive intelligence automation software focuses on providing clear and actionable insights to improve your competitive positioning. It’s all about finding those deal-winning insights that can tip the scales in your favor during negotiations. Need a quote for competitor research?

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Using buyer feedback in competitive analysis

Primary Intelligence

A competitive analysis is a method where you identify and research your key competitors in order to implement strategies that will help you increase wins for deals where the buyer is considering another vendor. With more feedback, you’ll be able to see trends and identify why you win and lose against specific competitors.

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5 Ways GenAI is Optimizing Analyst Productivity

Alpha Sense BI

Instant Insights with Summarization As part of the fundamental research process, a big genAI win for analysts is the ability to surface insights instantly. Harness the power of genAI and competitively position your team— start your free trial of AlphaSense today.

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Corporate Insight Announces Annual User Experience Awards in Insurance and Annuities, Highlighting Rise of Virtual Assistants and Needs Calculators

Wink Intel

MassMutual wins the gold medal for its needs calculator that encourages users to assess their insurance requirements at multiple points throughout the site journey. Our best-in-class research platform and unique approach of analyzing the actual customer experience helps corporations advance their competitive position in the marketplace.

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Crucial Competitor Tracking Tips & Ideas

Netbasequid

Our sentiment analysis below reveals three automotive competitors and the sentiments attached to their sustainability efforts: Competitive data is crucial for a successful campaign and helps brands make strategic decisions that lead to winning outcomes. This would interest any brand looking to gain some ground in this area.

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Getting Out of the B2B Lead Generation Trap

Digital B2B Marketing

Why do we win so often again competitor Z? Eventually you will get to answers that highlight things like perceptions, competitive positioning or buying processes that are impacting your business’s success and can be changed through marketing. Why don’t we have more organic, or over the transom, leads?