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Supercharging retail with AI: Blending commerce and lifestyle

CIO

Global events and changing consumer behaviors in the digital era are causing retailers to look toward the future with concern. And how can I build better omnichannel brand connections in a competitive market where customer loyalty is increasingly tied to consumer values like sustainability ? AI is set to level up the retail landscape.

Retail 726
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What Do High-Performance E-Commerce Websites Do Differently? Results from the 2020 KPI Study

Moz

Posted by Alan_Coleman Hello Moz readers, We’re proud to bring some insights from the Wolfgang E-Commerce KPI Study 2020. The annual study provides KPI benchmark data which allow digital marketers analyze their 2019 performance and plan their 2020. This finding is consistent across both the retail and travel sectors.

KPI 69
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11 Competitor KPIs Every Brand Should Track – Part 1

Data Hut

As a retailer, your journey moves only in the direction of growth. The insights you get through tracking competitor KPIs are crucial to a brand’s decision-making process. Let us look at a few of the most critical competitor KPIs. . KPI #1: Price tracking. KPI#2: Promotions tracking . Competitions .

KPI 98
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Take Control of Your Brand with Direct-to-Consumer (D2C)

Evalueserve

Direct-to-Consumer (D2C) is a strategy in which a company markets and sells its products or services directly to its consumers, eliminating the need for intermediaries or 3rd parties, e.g., grocery stores, dealerships, retailers, etc. PepsiCo launched two new D2C e-Commerce Web Properties in 2020: PantryShop.com & Snacks.com.

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Price testing: How to design a framework to maximize your profit

Data Hut

Also read: Coronavirus: Changing consumer behavior and e-commerce trends. To broadly sum up, there are three main reasons to perform price testing : Beat your competition: There is a high chance of finding a similar product on your competitors’ shelves. How to collect competitive data? What do you get out of price testing?

KPI 52
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What Is The Difference Between Business Intelligence And Analytics?

Datapine Blog

It is of crucial importance to define and use KPI examples that will help to establish a business goal and execute the correlation and causation of business analytics vs business intelligence. Using both in the process of creating a successful business intelligence strategy , will only make you more competitive in the market.

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How Can Smart Data Discovery Tools Generate Business Value?

Datapine Blog

Studies suggest that 79% of enterprise executives believe that companies that do not leverage big data in the right way will lose their competitive position and could ultimately face extinction. Moreover, 83% of executives have pursued big data projects to gain a competitive edge. 3) Easily work with massive amounts of data.