mention

MARCH 22, 2023

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. Gladwell touches on marketing, advertising, and the psychology of consumer behavior in his research into what creates “word of mouth” buzz.

Marketing 260

Marketing Marketing Copywrite Startups 260

mention

DECEMBER 8, 2021

Copywriting: The Definitive Guide. Backlinko founder, Brian Dean, covers everything a copywriter should know, explaining topics like how to get social proof, conducting client interviews, and devising formulas for landing pages and blog posts. This is highly branded content disguised as entertainment and works by way of association.

Marketing 350

Marketing Marketing Copywrite Brainstorming 350

Zoominfo

SEPTEMBER 25, 2018

Discover cutting-edge social listening, engagement, proximity, and capital building techniques you can use on LinkedIn, Twitter, Facebook, and other platforms to prospect for, support, and grow your business. Tune-in for inspiration, entertainment, and especially actionable takeaway messages that can drive remarkable results.

Sales 269

Sales Startups Entertainment Capital 269

Zoominfo

SEPTEMBER 30, 2018

Not only are podcasts a great source of entertainment, but more professionals use podcasts for professional development, research, and inspiration. Tune in for inspiration, entertainment, and especially takeaway messages that can drive remarkable results.

Sales 100

Sales Startups Sales Enablement Capital 100

CXL

MAY 27, 2022

More than two-thirds of buyers have researched your solution (and others’) before talking to sales. Sprout Social research shows that when a CEO has an active presence on social media, 70% of consumers feel more connected to that brand. Otherwise, the best you’ll achieve is entertaining window shoppers. Take Demandbase.

Startups 96

Startups Sales Copywrite Research 96