Zoominfo

MARCH 5, 2018

It’s no secret, sales and marketing teams don’t always work well together. In fact, research shows that 53% of sales professionals are unhappy with the support they get from marketing ( source ). Consider these statistics ( source ): Only 8% of companies have strong alignment between sales and marketing.

Sales 201

Sales Marketing Marketing Brainstorming 201

Zoominfo

MAY 15, 2019

Do this by developing an Ideal Customer Profile (ICP ). An ICP is a detailed profile made up of a combination of firmographic and behavioral characteristics that define a company’s best buyers. Using this profile, sales reps can develop measurable outreach strategies that convert these top buyers.

Sales 100

Sales Brainstorming Profiling Sales Enablement 100

Zoominfo

MAY 15, 2019

Do this by developing an Ideal Customer Profile (ICP). An ICP is a detailed profile made up of a combination of firmographic and behavioral characteristics that define a company’s best buyers. Using this profile, sales reps can develop measurable outreach strategies that convert these top buyers.

Sales 224

Sales Brainstorming Profiling Sales Enablement 224

Zoominfo

APRIL 29, 2018

Do this by developing an Ideal Customer Profile (ICP). An ICP is a detailed profile made up of a combination of firmographic and behavioral characteristics that define a company’s best buyers. Using this profile, sales reps can develop measurable outreach strategies that convert these top buyers.

Sales 196

Sales Brainstorming Profiling Sales Enablement 196