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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

Once you have outlined your strategy, you can start brainstorming ways to use data analytics technology to make the most of it. This is going to be a lot easier if you use predictive analytics technology to better understand the trajectory of the market. Both must be headed in the same direction.

Marketing 239
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Why ZoomInfo is Acquiring Clickagy

Zoominfo

Last November, I spent a weekend with our executive team brainstorming the biggest and most exciting opportunities for our growth in 2020 and beyond. We invited a trusted outsider—an expert on the sales and marketing technology landscape—to join us and share a unique perspective.

Insiders

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IIeX Europe 2019 Conference Series – Maria Soroka – Fastuna

Happy Market

Thank you very much for being on the Happy Market Research Podcast. [00:27] 00:55] We are doing fully automated market research. Our unique selling proposition, we do believe we are targeting non-researchers. The platform is so simple that even a non-researcher can use it. I should have. [00:15] 01:24] Yes.

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How to Build a Strong Remote Marketing Team

Owler

Every organization needs a marketing team to grow and nurture leads , whether small or large. Using a dedicated team allows you to effectively conduct marketing research and target the right audience. Each department’s ultimate goal is to use research data to generate new leads and turn them into buyers.

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Ep. 579 – Why Consumers are Overwhelmed and how That Affects Your Brand – Brand Transformation with Dr. Emmanuel Probst at IPSOS

Happy Market

Founded in 1975 and headquartered in Paris France, Ipsos is among the largest global market research and consulting firms. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: Full-time on campus.

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4 Ways AI Can Improve Your Marketing Strategy

Smart Data Collective

While a lot of the discussions are centered around the hype of AI in marketing and some of its applications may be overblown, it is also going to be a gamechanger for the future. Strategy is no longer something dreamed up by humans in a brainstorming room on a Tuesday afternoon. It’s like this with marketing strategies , too.

Marketing 258
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Why Reddit is a Social Media Channel That Matters to Marketers

Netbasequid

Brainstorm and find the projects or brand stories that could be a hit with users on the site. Start off your approach to the platform with some heavy market research into brands that are getting it right. Chances are, you’ll find them not necessarily taking traditional marketing approaches.