Crayon

MARCH 23, 2023

Here at Crayon, we recently published the 2023 State of Competitive Intelligence , a benchmark report based on a survey of CI leaders and stakeholders.

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Benchmarking Competitive Intelligence Competitive Intelligence 325

WideNARROW

OCTOBER 28, 2022

As a competitive intelligence professional, you are always looking for gaps in your competitor's products and business strategies to gain an edge. One way to do this is through competitive benchmarking. Let's take a closer look at what competitive benchmarking is and how you can use it to stay ahead of the competition!

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Benchmarking Competitive Competitive Intelligence Intelligence 98

ArchIntel

NOVEMBER 3, 2021

The author said that accurately gauging performance in the face of business climate disruptions can only be done by introducing external comparators and creating a wider frame of reference to use in benchmarking.

Business Environment 104

Business Environment Competitive Intelligence Competitive Intelligence 104

Netbasequid

AUGUST 11, 2021

Finding a foothold in competitive intelligence that gives you the broadest view of competitor performance is where you begin – and then you build out from there. Knowing this, we’ll speak to getting a solid start in competitive benchmarking with a look at: Getting started with competitive benchmarking.

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Benchmarking Competitive Competitive Intelligence Win 98

Netbasequid

JUNE 1, 2022

We are going to detail some of these opportunities, as well as what competitor benchmarking is, how it’s used, as well as some best practices. But first, let’s take a look at these reveling stats: 90% of Fortune 500 companies already use competitive intelligence to enhance their competitive edge. Best Practices in Action.

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Benchmarking IT Competitive Competitive Intelligence 98

ArchIntel

FEBRUARY 10, 2021

Contify has introduced a new competitive intelligence solution to help business-to-business marketers perform continuous monitoring of a competitor’s tactical moves. The solution is designed to provide filtered competitive intel thanks to an artificial intelligence-based processing engine that weeds out irrelevant updates.

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Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

JANUARY 20, 2021

In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitive intelligence executives to light the way forward. Executive Profile: May-Yee Ng, General Manager of Competitive Intelligence at Chevron.

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Competitive Intelligence Competitive Intelligence Intelligence 104

Netbasequid

DECEMBER 8, 2021

Performance benchmarking involves tracking a series of metrics that connect back to a brand’s goals for the month, quarter or even the year. Performance benchmarking offers a way to set standards and hold teams accountable with metrics that every brand should have in place in 2022. Tracking both social and news media conversations.

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Benchmarking Analysis Competitive Intelligence Retail 98

Netbasequid

FEBRUARY 20, 2021

Competitors are busy gathering competitive intelligence about your company right now, and they likely aren’t eager for you to up your competitive intelligence gathering game. What Is Competitive Intelligence? And this is where competitive intelligence tools come in.

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Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

FEBRUARY 3, 2021

To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. Executive Profile: Nancy Shirley, Global Sales Forecasting and Competitive Intelligence Manager at Adient.

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Competitive Intelligence Competitive Intelligence Intelligence 104

Evalueserve

MARCH 1, 2021

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. EVS: Within Competitive Intelligence, what drove you to focus on sales?

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Netbasequid

MAY 31, 2021

Competitive intelligence and analysis gives brands an edge. In this article, we will go over how competitive analysis helps businesses, focusing on these points: How your brand, and others, are perceived and why it matters. You can use the intel to then benchmark your brand’s position against.

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Competitive Intelligence Analysis Competitive Intelligence 119

Owler

FEBRUARY 2, 2022

What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. What key market trends and competitive insights can I leverage to grow my business?

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Competitive Intelligence Research Competitive Intelligence 52

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

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Competitive Intelligence Competitive Battlecard Intelligence 52

Crayon

AUGUST 11, 2021

The ubiquity of marketing activity across platforms like Twitter and LinkedIn has given rise to social media competitive analysis—an exercise that companies undertake in hopes of improving their own strategies. What is social media competitive analysis?

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Analysis Competitive Benchmarking Competitive Intelligence 662

Engage3

DECEMBER 28, 2022

Product linking is the backbone of a good competitive intelligence program. Without a high-quality scalable linking capability, a retailer would have mountains of competitive data with no insights. Retailers leveraging manual linking are only able to track prices on a handful of items and benchmarked against select competitors.

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Competitive Intelligence Competitive Intelligence Intelligence 52

Netbasequid

JUNE 24, 2021

Here, we’ll explore how to stand out in your category with our handbook to competitive intelligence strategies for your business. Specifically, we’ll break down the topic with a focus on: Defining competitive intelligence. Why competitive intelligence research is essential for businesses.

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Competitive Intelligence Research Competitive Intelligence 91

Fuld

JULY 29, 2021

The client wanted to benchmark best practices in terms of organizing their production facilities. This intelligence has helped the client benchmark its own production facilities and informed decision making relevant to improving their organization structure and asset management. How can your company benefit?

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Benchmarking Globalization Competitive Intelligence IT 80

Aqute Intelligence

MAY 9, 2023

Competitive intelligence requires you to create strategies that will combat your competitors. But how exactly can you use competitive intelligence tools for employee information? Below, we will discuss some of the top competitive intelligence tools for analyzing competitors’ recruitment and org charts.

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Competitor Analysis Competitive Intelligence Benchmarking Competitive 130

Wink Intel

SEPTEMBER 27, 2022

Jamie offers the best tips, tricks, and insight into utilizing Wink’s services to the fullest to benefit you, in your search for product data, sales data, market research, and all of your competitive intelligence needs. The post Wink’s demo on benchmarking rates appeared first on Wink. What are wanting to see from us?

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Benchmarking Competitive Intelligence Market Research Marketing Research 40

Kompyte

OCTOBER 5, 2023

But in business, benchmarking performance is a key step towards setting realistic goals and creating informed strategies. Playing the comparison game in our personal lives gets a bad rap.

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Benchmarking Competitive Sales Gaming 52

Infegy

APRIL 7, 2023

Series: Social Intelligence for Content Strategy - Part II As the market remains tight, your inbound marketing efforts will be the key to engaging and converting customers in a more cost-effective way than traditional outbound marketing methods.

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Competitive Intelligence Benchmarking Intelligence Intelligence 52

Netbasequid

FEBRUARY 1, 2021

Falls Sie Branchenführer fragen – werden sie Ihnen sagen, wie wichtig Competitive Intelligence ist, obwohl Sie dies bereits schon wissen. Was ist Competitive Intelligence? Die Beobachtung von Competitive Intelligence ist nicht nur ein ‚nettes Bonbon‘ – sie ist missionskritisch! Was ist dies genau?

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Competitive Intelligence Competitive Intelligence Intelligence 52

M Brain

AUGUST 29, 2023

So, what do we mean by competitor benchmarking? It’s crucial to analyze how you stack up against the competition. Benchmarking your performance against industry standards and metrics from competitors means you won’t lag behind in attaining critical.

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Benchmarking Competitive Competitive Intelligence IT 52

Aqute Intelligence

JULY 5, 2023

These platforms can serve as your secret weapons for competitive intelligence. What many business professionals fail to tap into, however, is the competitive intelligence potential of these platforms. Enter four online tools: CareerBuilder, Indeed, Monster, and Simply Hired.

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Competitor Analysis Competitive Intelligence Analysis Competitive 130

Contify

DECEMBER 16, 2019

Contify, the AI-enabled market and competitive intelligence solution for enterprises, has enhanced its offering with the launch of fully customisable portals to organise intelligence into separate modules for teams serving different functions and business verticals. About Contify.

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Competitive Intelligence Competitive SWOT Intelligence 52

SpyFu

APRIL 5, 2024

Competitor analysis helps you: Benchmark your performance Identify market trends and opportunities Optimize your marketing and sales efforts Anticipate and counter competitive threats Make data-driven decisions to improve your bottom line How to Approach Competitor Analysis Effective competitor analysis is an ongoing process, not a one-time event.

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Competitor Analysis Analysis Benchmarking Profiling 59

Digimind

OCTOBER 29, 2019

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Bonus: Download our guide on competitive benchmarking tactics for pharmaceutical companies.

Pharmaceutical 41

Pharmaceutical Benchmarking Competitive Competitive Intelligence 41

Digimind

OCTOBER 29, 2019

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Bonus: Download our guide on competitive benchmarking tactics for pharmaceutical companies.

Pharmaceutical 40

Pharmaceutical Benchmarking Competitive Competitive Intelligence 40

Cipher

SEPTEMBER 22, 2020

Performing SWOT analysis and using a competitive analysis tool helps define the market and clarify each step your team takes. This process has numerous outcomes, from identifying an indirect competitor versus a direct competitor and tying their activity to the all-important competitive benchmarking.

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Competitor Analysis Analysis SWOT Benchmarking 325

Cleverx

FEBRUARY 27, 2020

Including the following strategies in to your market research will considerably sharpen your competitive edge. Gathering Market Intelligence through Competitive Analysis. Using a Competitor’s Performance to Benchmark Your Business. For example, your level of social activity (social shares and comments, etc.)

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Benchmarking Market Intelligence Competitive Intelligence 52

SpyFu

APRIL 12, 2024

On-page SEO checks (title tags, meta descriptions, header tags, content optimization) Internal and external link analysis Competitor benchmarking Keyword research and ranking data Intuitive interface and reporting Integration with other SEO and marketing tools The 8 Best SEO Audit Tools 1.

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Benchmarking Analysis Competitive Intelligence Profiling 93

Netbasequid

AUGUST 23, 2021

Contrary to a one-off competitive social listening analysis, establishing benchmarks around competitive performance and tracking them over time is how you monitor competitors online. With today’s social listening tools, there’s no reason for your brand not to have a better grip on competitive movement within your industry.

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Benchmarking Competitive Intelligence Competitive Analysis 105

Aqute Intelligence

APRIL 4, 2023

At each stage of your project, you’ll be taking the time to identify competitors, research strengths and weaknesses, find solid data and benchmark against your own business. Having the upper hand in competitive intelligence will help your business succeed. So what questions make for a good competitor analysis project?

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Analysis Competitive Competitor Analysis Competitive Intelligence 130

Fuld

DECEMBER 29, 2022

Identifying key Influencers to maximize influence, creating customer social personas, social CRM, tracking and benchmarking competitor social media, and media performance analytics. Competitive Intelligence. Tracking and benchmarking share of voice, sentiment and messaging. Customer Voice. Human Resources.

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Benchmarking Human Resources Competitive Intelligence Innovation 52

Netbasequid

AUGUST 14, 2023

Competitive intelligence tools are hard-wired with capabilities to reveal your competitor’s strengths and weaknesses. Far from being an expense, a comprehensive competition analysis can save your business time and money. Similarly, competitive intelligence tools work seamlessly when they are integrated.

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Analysis Competitive Airline Competitor Analysis 52

Netbasequid

MAY 26, 2021

With today’s social listening capabilities and data analytics tools, there’s no reason that you shouldn’t be using them to keep tabs on the competition. Any form of competitive intelligence that you can act on to improve your brand’s position is a win. However, competitive intelligence can be gained from running one analysis.

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Competitive Benchmarking Competitive Intelligence Innovation 80