Remove Benchmarking Remove Capital Remove Market Intelligence Remove Profiling
article thumbnail

How Marketing Intelligence Can Power Your Brand

Netbasequid

Marketing intelligence is a must for every company participating online today. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight! What Is Marketing Intelligence? What Is Marketing Intelligence? 10 Marketing Intelligence Use Cases.

article thumbnail

Competitive Intelligence Professionals Lighting the Way for the Energy Sector

ArchIntel

In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitive intelligence executives to light the way forward. Here are the profiles of some of them. Blake Reuter Market Intel Manager GE Capital Americas.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. These are the profiles of some of them. Executive Profile: Nancy Shirley, Global Sales Forecasting and Competitive Intelligence Manager at Adient.

article thumbnail

The Right Data Reveals What’s Around Every Corner

Netbasequid

Companies can capitalize on this trend by pursuing existing concepts or carving out new ones, as 2023 is said to be the year that blockchain becomes a sustainability solution. And as ideas and patents percolate, AI-powered analytics can help companies precisely profile the target audience for whatever path they take.

Gaming 97
article thumbnail

9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

article thumbnail

Top Corporate Strategy and Development Tools for 2022

Netbasequid

And it all hinges on consumer and market intelligence. Broadly speaking, these are the functions of a corporate strategy and development effort: Resource allocation – focused on people and capital. Together with capital, people are the most important resource for any organization. Periodic Resource Evaluation.

article thumbnail

How To Build Your Go-To-Market Strategy

Zoominfo

To survive today’s market you need to know how to find your customers, put your product or service out there, and measure success. Define Your Ideal Customer Profile (ICP) Though similar to a buyer persona, an ideal customer profile (ICP) centers on company characteristics. such, KPIs should span as granular and broad as needed.

Marketing 147