Battlecard Information Loss Sales 
Primary Intelligence
JUNE 23, 2021
One thing that sales professionals do not want is to spent time on extensive research to discover a competitor’s strengths and weaknesses. Marketing or product development are the usually the departments that research and build competitive battlecards, and they use them for product enhancement or general marketing strategy.
Primary Intelligence
JANUARY 23, 2023
Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.
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Primary Intelligence
JANUARY 19, 2022
Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.
Primary Intelligence
OCTOBER 10, 2019
What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales. Battlecards.
Primary Intelligence
OCTOBER 10, 2019
What is sales enablement? Sales enablement provides salespeople with tools, content, and information that help them sell efficiently and effectively. To be an effective provider of these resources, sales enablement must be careful in its direction and procurement of information to assist sales. Battlecards.
Alpha Sense BI
APRIL 26, 2024
To cut through the noise and get straight to the information that matters, you need a comprehensive competitor monitoring tool. Yet even with the vast amounts of data available to companies today, it can feel more challenging than ever to organize and analyze it meaningfully.
Primary Intelligence
APRIL 13, 2020
Here is an opportunity to coach the sales team to better demonstrate their understanding of your buyers’ needs. What are the unique win loss reasons for each individual sales rep? Each tile in the module represents a different sales rep on the team. Each of these cards can be flipped over to reveal the top LOSS reasons.
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