Netbasequid

APRIL 16, 2021

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. A trend analysis is the method used to track shifts in trends for an ongoing understanding of global and niche narratives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.

Analysis 98

Analysis Marketing Marketing Win 98

mention

OCTOBER 11, 2023

So why should you fight this urge and choose the road less traveled? When Sellbrite took its first step into the world of e-commerce, it, like many, adopted the popular strategy: cater to all. They pivoted to their niche—multichannel e-commerce—and within a year, they had seen an astonishing 255% surge in their blog visits.

Marketing 167

Marketing Marketing Commerce Knowledge 167

Zoominfo

JULY 6, 2021

As technology continues to advance and commerce continues to globalize, the Toms of the world are dwindling as the Kates multiply. Inside sales became prevalent in the 1980s when companies wanted to sell large volumes of their products without having to travel. The Rise of Global Commerce. And efficiency always wins over time.

Sales 147

Sales Commerce Globalization Travel 147

Netbasequid

FEBRUARY 16, 2022

Odds are, you’d rather go with option two and score more consistent marketing wins. For messaging that appeals to your audience, you have to understand what’s driving them, as these stats suggest: 69% of people surveyed by Nielsen said they turned to e-commerce to buy household goods for the first time during the pandemic.

Marketing 98

Marketing Marketing Travel Commerce 98

ATTEST

NOVEMBER 15, 2022

From fintech consumer profiling to fashion market research to competitive analysis and market sizing research, Attest is as versatile as market research can be. Savanta is a market research agency in London, United Kingdom that performs in-house data collection and analysis. Arlington Research. Levene Consulting.

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

JANUARY 3, 2022

Consumers have gotten savvy with their purchasing decisions in the process, changing the nature of commerce. Especially since the dawn of the pandemic, brands are bringing consumer analysis in-house or farming it out to agencies. You’ll notice that outdoors, travel, fashion, and health/fitness are indexing highly. Customer Care.

Win 98

Win Travel Intelligence Intelligence 98

Moz

MAY 18, 2020

The majority of our growth typically comes from better serving and expanding existing relationships, not winning big chunks of new business. Our paid and organic search teams are conducting keyword research and competitive analysis together, reducing duplication of effort. And equally important, how? Increase advocacy.

Win 71

Win Commerce Knowledge Competitive 71