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Tech leaders weigh in on the upside and flipside of generative AI

CIO

We ran workshops with every division of our business, educating them on the accelerating innovation in this area, brainstorming opportunities and risks. But it’s still to be seen how generative AI replaces, rather than augments, human involvement in terms of information. But overall, we see this as a huge opportunity.

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Disrupting the enterprise: How AI is redefining people, process, and productivity

CIO

How AI solves two problems in every company Every company, from “two people in a garage” startups to SMBs to large enterprises, faces two key challenges when it comes to their people and processes: thought scarcity and time scarcity. Progress is stagnated by concerns about privacy, algorithmic bias, and compliance. AI changes the game.

Startups 746
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6 Data-Driven Marketing Strategies That Are Revolutionizing Sales

Smart Data Collective

You can either continue brainstorming or use our tips for inspiration. You can offer interesting information about your company, the projects you work on, publish case studies, etc. Every business can benefit from a strong marketing strategy. However, not every marketing professional could easily come up with one. What to blog about?

Sales 184
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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. A compelling UVP is born out of brainstorming and experimentation. And 72% feel the same when employees share brand information. Come up with new ways to grow your brand and let the data inform decisions.

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Amazon vs. Google: Decoding the World's Largest E-commerce Search Engine

Moz

When we think of SEO, many of us are aware of the basics of how Google’s algorithm works, but not many of us are up to speed with SEO on Amazon. The academic vs. Google was built on a foundation of scientific research and academia, with a mission to; “Organize the world’s information and make it universally accessible and useful” — Google.