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How to Create a SWOT Analysis to Update Your Organization’s Strategy

mention

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a method used to evaluate a company and its environment. A SWOT analysis can help assess a business unit, product, service, or whole company. Below, we go into detail about how you can create a SWOT analysis and use it efficiently in your business. What Is SWOT Analysis?

SWOT 130
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Competitive Portfolio Positioning in Asset Management: The Power of Generative AI

Alpha Sense BI

Across the investment industry, asset managers have felt the effects of lingering economic uncertainty. Over the last couple of years, macroeconomic factors—such as record high inflation, persistent interest rate hikes, market volatility, and geopolitical tensions—have created a difficult environment for both asset managers and investors.

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Picking a Digital Marketing Niche for Your Agency

mention

Clients seeking services in that niche will naturally gravitate toward you, drawn in by your specialized proficiency and knowledge. You’ll have to be aware of industry trends, the latest technologies being adopted in that domain, and the challenges facing businesses in that sphere. Take Roofing Marketing Pros , for instance.

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Generative AI in Consulting

Alpha Sense BI

There’s a myriad of tools derived from this technology on the market today that not only enhance a consultant’s workflow but benefit their clients. Does the risk of a new and potentially unethical technology like genAI outweigh the competitive advantage it offers?

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10 Steps to Creating a Marketing Strategy

Netbasequid

When creating a marketing strategy, you want to lead with knowledge of where you are as a brand relative to your market. You probably have a pretty good guess of this but to be effective, why not conduct a SWOT analysis. Understand your brand position. When assessing opportunities, try to be as specific as you can.

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What is Search Intelligence? – The Complete Guide

GrowbyData

Having a broad perspective on your SERP and understanding how you stack against your competitors is a must knowledge. The Search Intelligence technology can help you by providing holistic search insight with a detailed view of the competitive landscape, ad cannibalization issues, SERP fluctuations, and market share.

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Market and Competitive Intelligence Solution Poised to Redefine CI/MI Paradigms

Contify

Businesses are embracing a technology-driven approach to gain a competitive advantage. They need the technology-driven market intelligence system, easy access to relevant data, and an appropriate budget to report facts that support quality decision making. Cultural intelligence (C) From SWOT to TOWS.