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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Hardware Providers Use Marketing Analytics to Get a Better Handle on their Customers Starting an IT hardware company may be an exciting adventure full of innovation and potential. Startups require a solid foundation founded on extensive market research to flourish in this volatile climate. Be ready to turn if required.

Startups 254
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Unicorn Startups: What Are They and How to Build One?

mention

Not that long ago, unicorn startups were very rare entities. If you are new to the term ‘unicorn startup’, it’s ultimately a privately owned startup company that has a valuation of $1 billion. If you are new to the term ‘unicorn startup’, it’s ultimately a privately owned startup company that has a valuation of $1 billion.

Startups 144
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NetBase Quid Welcomes Rival IQ!

Netbasequid

Furthering our ongoing effort to make the world make sense for our customers, we are thrilled announce our acquisition of the complementary and innovative social analytics provider, Rival IQ ! As Business Insider reports , NetBase Quid is known as “a tech startup that companies like Walmart use to monitor social media.”

Airline 98
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Owler Weekly Funding Insights | August 7-13 2023

Owler

Simon Data Raised $54M in Series D Round In a Series D round, analytics and marketing automation startup Simon Data, Inc. Recently, the company added another built-in feature called Connected Segmentation and plans to use the funding for the continued expansion of tools. raised $54M. Its last acquisition took place in June 2023.

Capital 52
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Why Companies Need Competitive Intelligence Software and How to Choose the Right One

Netbasequid

Scalability and Integration Capabilities: Ensure the solution comprehensively covers competitors and relevant market segments. Strongly positive sentiment indicates potential influencers who can be valuable to learn from. Is a competitor in the process of acquiring an innovative startup?

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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. In this article, you’ll learn how to develop a marketing strategy for the growth stage. Increased demand brings challengers looking to benefit from the developing market.

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How to easily calculate market size potential

ATTEST

Got an awesome product you’re ready to bring to market? You’ll need to do your homework, and that means learning how to calculate your market size potential. But conducting an in-depth market segmentation or sizing study costs loads of money and takes true research expertise. Summing up your market sizing exercise.