Smart Data Collective

APRIL 1, 2021

Data security has become more important than ever. As a business owner, you can’t afford to overlook the importance of a sound data security strategy. Data Security Strategies that Your Business Should Follow in 2021. Running a business is more than just making sales and calculating finances. You also need to be on top of security. A data breach, as an example, could have a devastating impact on your company, including the trust that clients have for you.

Business 278

Business Human Resources Security Security 278

FedSavvy

APRIL 1, 2021

Throughout the first half of federal fiscal year 2021, several government contractors have engaged in M&A actions to expand their corporate capabilities and deepen their customer knowledge. Select highlights out of the acquisition newsreel are highlighted below. Peraton. Peraton had a rapid succession of large-scale acquisitions over just the last four months in the form of Perspecta and Northrop Grumman’s IT services business.

Capital 130

Capital Intelligence Intelligence Security 130

Smart Data Collective

APRIL 1, 2021

You do not stand a chance in this digital age if you operate your marketing campaign through traditional platforms. If you still roll out mass and untargeted marketing material, you will certainly not be effective. The technological advancements have left no excuse for brands to justify the lack of customer data collection. This data, in return, enables them to carve out specialized marketing campaigns targeting the right audience.

Marketing 267

Marketing Marketing Globalization Loss 267

SpyFu

APRIL 1, 2021

Conducting a high-level competitive analysis is crucial to your online success. Often, your most significant opportunities come from your competitors’ data. Keeping up with your competitors’ marketing strategies is a great way to identify their strengths and weaknesses. Which you can use for your marketing strategy. The first step into developing a competitive analysis strategy is determining who your competitors are.

Competitor Analysis 108

Competitor Analysis Analysis Research Marketing 108

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Weidert Group

APRIL 1, 2021

All Guillermo Robles wanted was a pizza. That’s not much to ask for, is it? After all, pizza is the #1 food that most Americans would want to eat for the rest of their lives (beating out hamburgers, steak, tacos, pasta, and everything else) according to a survey conducted by The Harris Poll in 2020. Yet, Mr. Robles, a blind man, found that he was unable to order pizza using the Domino’s Pizza website or mobile app even with its screen reading technology.

Technology 103

Technology Technology IT 103

Vable

APRIL 1, 2021

Although library and information conferences have changed beyond recognition this past year, we can still get excited about their new look and feel. We recently had notifications about AALL , IFLA , and BIALL (watch this space), to name just a few. Location is no longer an obstacle, which means they are more affordable to attend. So why not consider some of the previously geographically outlying conferences?

Information 87

Information 87

Dataversity

APRIL 1, 2021

Click here to learn more about Amit Levi. In the data-driven world we live in today, the field of analytics has become increasingly important to remain competitive in business. In fact, a study by McKinsey Global Institute shows that data-driven organizations are 23 times more likely to outperform competitors in customer acquisition and nine times […].

Globalization 69

Globalization Learning Competitive Business 69

Elegant BI

APRIL 1, 2021

Get Easy-to-Use, Elegant BI Reporting Designed for Business Users! So you are dreaming of a business intelligence solution that will bring together all the data in your enterprise and make it easily accessible for analysis and now it’s time to look at BI tools and solutions. For starters, you’ll want self-serve business intelligence. You don’t want to have to deal with restrictive dashboards and environments designed by your IT team.

Business Intelligence 64

Business Intelligence Intelligence Intelligence Analysis 64

Digimind

APRIL 1, 2021

Socialize World is a fresh frontier for Digimind, as we embark on our first-ever one-day online event spanning 14 timezones, broadcasting across 6 countries, namely Singapore, Amsterdam, Paris, Madrid, New York, Mexico. Socialize World is an expansion of the traditional Socialize events that people are familiar with in recent years, where we organized local events that brought together digital marketing professionals in cities all over the world, such as Milan, Los Angeles, and Manila to name a

Marketing 56

Marketing Marketing 56

Happy Market

APRIL 1, 2021

My guest today is Nadia Masri, Founder & CEO at Perksy and Forbes 30 Under 30 in the 2019 Marketing & Advertising division. Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z. Prior to founding Perksy, Nadia founded and operated several companies including Four sixty, a digital marketing platform for e-commerce retailers, and Birdcage Magazine.

Market Research 52

Market Research Marketing Research Research Commerce 52

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Intriccately

APRIL 1, 2021

In Intricately's third regional report of 2021, we examine the world's most populous region with significant cloud growth: Asia-Pacific (APAC). China, Japan, and India lead the region in overall economic growth and IT spend, though smaller markets continue to expand their economies and demand for cloud services. By 2024, the cloud market in APAC is expected to reach $288 billion in total value.

Marketing 52

Marketing Marketing IT 52

Dataversity

APRIL 1, 2021

Click to learn more about author Tom Ricks. Studies repeatedly show that remote work is welcomed by the majority of employees. McKinsey research tells us that 80% enjoy working from home, which is good news for organizations that were concerned about employee sentiment. Better still, there are signs that productivity has either remained largely the […].

Research 52

Research Learning Management Information 52

Pathmatics

APRIL 1, 2021

Technology 52

Technology Technology 52

Netbasequid

APRIL 1, 2021

Navigating the market with inadequate information is like fumbling around in the pre-dawn hours for your keys. Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 market research trends in 2021 are bound to do just that. Unlocking white space opportunities and insight into emerging trends bubbling below the surface of business as usual is empowering.

Market Research 105

Market Research Marketing Research Research Marketing 105

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Security

FedSavvy

APRIL 1, 2021

You may know the name Palantir from headlines in recent years, but what is Palantir and what do they actually do? Palantir Technologies (“Palantir”) is a software company based in Denver, Colorado. Founded in 2003, Palantir builds environment-agnostic enterprise data platforms to help customers with complex and sensitive data environments. Palantir exclusively sells its software to the United States, U.S. allies, and commercial customers.

Analysis 130

Analysis Security Security Intelligence 130

SpyFu

APRIL 1, 2021

Competitive research is the foundation of any strong marketing strategy. It’s important to identify your competitors and their marketing tactics to help you differentiate your offering. There’s reason to dive deep into your competitive research. When you’re taking on a new client or project, you research the competition. Be sure that you’re thorough: if you stop short, it can do more harm than good.

Competitive 76

Competitive Analysis Research Competitive Landscape 76

Domo

APRIL 1, 2021

Despite more than a decade of digital transformation and the accelerating importance of data-based decision-making, enterprises far too often stumble when it comes to putting data into practice. The simple reason is that not everyone in an organization has the skills or time to develop even low-code or no-code queries—even though they recognize the benefit of having the clarity those queries provide.

Intelligence 59

Intelligence Intelligence Business Intelligence Advantage 59