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How to Conduct A Thematic Analysis

Netbasequid

As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Here, we’ll over how brands approach this data, with a focus on: What is thematic analysis? How to conduct a thematic analysis. And how thematic analysis is beneficial to brands.

Analysis 105
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Employee Reviews Impact ROI in Every Industry – Here’s How to Monitor It

Netbasequid

It’s not a simple thing to understand consumer and market sentiment toward a company or specific brand, so it makes sense that so many leaders in various industries seek out AI-powered data analysis to keep their efforts aligned with their markets. An Employee Review Data Analysis in Action.

IT 98
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NetBase Quid Announces Zapier Integration and 3,000+ Apps!

Netbasequid

Brands have exceedingly vast quantities of consumer and market intelligence at their disposal these days. It could mean the difference between increasing a brand’s share of voice versus losing ground to a more in-tune competitor, or not connecting the dots to uncover the next huge consumer need that’s clearly hidden in your data.

Travel 98
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What Is Market Entry Research and Why Is It Important?

Netbasequid

The existing brands in the market are going to make things difficult for you, especially the direct competitors. Your market research platform should help you assess the field through competitive intelligence including product comparison, market share, and SWOT analysis. Cultural norms.

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Why Sentiment Analysis Tools Matter in 2021 and Beyond

Netbasequid

With the growth of internet access worldwide and the subsequent rise of social media adoption, unstructured data is growing at a rate of 55-65% per year. With the right sentiment analysis tools, it’s an exciting time in the world of data analysis as there’s no shortage of competitive, consumer and market intelligence to pull from.