ArchIntel

NOVEMBER 3, 2021

Executive Profile: Bernie Elero, SVP of Business Development and Capture Management at AECOM. Elero has a track record of increasing win rates for new customers and securing re-compete contracts with current customers. He has also helped increase the revenue and profit margins of the firms that he worked for, his LinkedIn profile says.

Copywrite 104

Copywrite Profiling Win Briefing 104

CXL

JUNE 16, 2022

Being consistent earns trust and cements brand status—qualities that add 10–20% to your overall growth, according to LucidPress research. This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. Your customer profiles and buyer personas. Positioning.

Marketing 124

Marketing Marketing Copywrite Win 124

Moz

JANUARY 28, 2019

If you’re marketing a B2B company that hasn’t been doing local SEO: Know that the goal of local SEO is to make you as visible as possible online to any neighbor searching for what you offer so that you can win as many transactions as possible. If you do have a profile, be sure it is claimed, accurate, guideline-compliant and fully filled out.

Restaurants 60

Restaurants Marketing Marketing Travel 60

Zoominfo

SEPTEMBER 17, 2018

Copyblogger FM covers topics related to content marketing, copywriting, freelance writing, and social media marketing. Each week, she and a cast of rotating experts analyze the week in content marketing, copywriting, email marketing, conversion optimization, mindset, and much more. Check it out! Listen here. Listen here. Listen here.

Marketing 252

Marketing Marketing Copywrite Sales 252

CXL

JULY 25, 2022

No matter which players are in the game (copywriters, designers, etc.), In short, CXL put winning marketing playbooks on the table for everyone to see. But you should always cover how the play ties to objectives , ideal customer profiles , and messaging. your playbook will help produce a consistent outcome. Content creation.

Marketing 78

Marketing Marketing Copywrite Briefing 78

CXL

JUNE 2, 2022

But by targeting their ideal customer profile (ICP) , delivering on their needs, and following up, they still exceeded their goals. Qualitative-first: Aligning sales and marketing for a comprehensive audience profile. Much like effective email copywriting , successful and engaging ABM campaigns are founded on more than shock value.

Marketing 87

Marketing Marketing Predictive Analytics Sales 87