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13 Best Marketing Books Worth Reading In 2023

mention

Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. So get ready to pick up a few new books, and unlock the knowledge you need to level up your marketing game! Certain tips on persuasion, copywriting, and social media will offer an instant benefit.

Marketing 260
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The 26 Best Sales Podcasts for Reps and Leaders

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Not only are podcasts a great source of entertainment, but more professionals use podcasts for professional development, research, and inspiration. Tune in for inspiration, entertainment, and especially takeaway messages that can drive remarkable results. Host: Gabe Larson Episode Length: 20 minutes Listen to Customer Service Secrets.

Sales 100
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How to Create a Marketing Playbook for Consistent Campaigns

CXL

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. Consistency is equally critical for startups.

Marketing 124
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15 Examples of Creative B2B Content Marketing Done Right

mention

Copywriting: The Definitive Guide. Backlinko founder, Brian Dean, covers everything a copywriter should know, explaining topics like how to get social proof, conducting client interviews, and devising formulas for landing pages and blog posts. This is highly branded content disguised as entertainment and works by way of association.

Marketing 350
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Demand Generation: 7 Tactics to Fuel Your Funnel

CXL

Rand regularly shares his knowledge and thoughts on digital marketing, tech, and startups. Thought leadership demonstrates your knowledge to help buyers overcome their problems at every stage of their journey. Otherwise, the best you’ll achieve is entertaining window shoppers. in angel investment. What compels your team?