ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Keeping your eye on the ball when it comes to your competition is incredibly important to make sure you don’t get blindsided. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Alpha Sense BI

MARCH 21, 2024

However, engaging with experts who have the right expertise and qualifications is critical when conducting primary market research to empower your business decisions. Instant Insights – Leverage our generative AI to glean instant insights and SWOT analysis from any expert or earnings transcript with Smart Summaries.

Primary Research 59

Primary Research Due Diligence SWOT Pharmaceutical 59

GrowbyData

FEBRUARY 23, 2023

Search Engines have become a central part of marketing, research, shopping, learning, and much more. To a recent study, Google has 92.58% of the market share in the whole world and 87.72% of the market share in the United States of America as of December 2022 and has dominated the search engine markets.

Intelligence 80

Intelligence Intelligence Competitive Landscape Annotation 80

Owler

MARCH 17, 2022

For example, marketers may use newfound data to optimize marketing strategies for a competitive edge, learn more about their audience, and define key performance indicators (KPIs) to improve activities in a market segment. Marketing intelligence paints a clearer picture of the market at large.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

mention

OCTOBER 11, 2023

Narrowing your focus to a specific niche can be scary, particularly when you’re trying to gain traction in a competitive market. A Smaller Pool = More Opportunities The widely adopted “generalist” approach inevitably invites more competition. How competitive is it?

Marketing 167

Marketing Marketing Commerce Knowledge 167

Netbasequid

SEPTEMBER 26, 2022

Your market research platform should help you assess the field through competitive intelligence including product comparison, market share, and SWOT analysis. This includes competitive pricing, which is a technique frequently used by established businesses to block entry for new entrants.

Research 97

Research Marketing Marketing SWOT 97

ATTEST

JANUARY 3, 2022

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys. Get your copy now.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

JANUARY 3, 2022

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys. Get your copy now.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

DECEMBER 2, 2020

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys.

Analysis 52

Analysis Marketing Marketing SWOT 52

ATTEST

DECEMBER 2, 2020

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys.

Analysis 52

Analysis Marketing Marketing SWOT 52

Alpha Sense BI

NOVEMBER 9, 2023

Does the risk of a new and potentially unethical technology like genAI outweigh the competitive advantage it offers? Download our infosheet , 4 Key Considerations for Generative AI in Market Research Workflows , to get the answers you need. Industry leaders are wondering: what are the cons of genAI within the consulting space?

Algorithm 52

Algorithm SWOT Knowledge Innovation 52

Alpha Sense BI

SEPTEMBER 28, 2023

To stay ahead of new trends, identify risks and opportunities, and gain competitive advantages, you need the ability to conduct deeper market analysis that goes beyond simply consuming information but that helps you make smarter decisions and build better strategies. And yet, not all market analysis is created equal.

Analysis 52

Analysis Marketing Marketing Primary Research 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52

ATTEST

MAY 11, 2021

You could have the greatest idea for a product, but if there’s no market for it, you will lose. Market research will give you an idea of how likely you are to be successful: is there even a demand for a product like yours? Market analysis can be part of a SWOT analysis to identify opportunities and threats.

Analysis 52

Analysis Marketing Marketing Market Research 52

ATTEST

MAY 11, 2021

You could have the greatest idea for a product, but if there’s no market for it, you will lose. Market research will give you an idea of how likely you are to be successful: is there even a demand for a product like yours? Market analysis can be part of a SWOT analysis to identify opportunities and threats.

Analysis 52

Analysis Marketing Marketing Market Research 52

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Netbasequid

SEPTEMBER 30, 2022

New product development is the process of bringing a new product to the market! And to do that, businesses conduct ongoing market research throughout the process to ensure they are creating a product based on intelligence rather than intuition. Threats to the idea include competition, high market regulation, and security risks.

Research 98

Research IT SWOT Analysis 98

Alpha Sense BI

DECEMBER 18, 2023

Those who have been slow or resistant to adopting these technologies have already begun to understand the significant competitive cost of lagging behind. From opportunity identification and due diligence to investment decision-making and portfolio management, AI is now a key tool for most asset managers.

Due Diligence 59

Due Diligence Management Briefing Algorithm 59

Netbasequid

APRIL 17, 2023

A market analysis provides enough data to harmonize these techniques and make informed predictions about the market. Market analysis can be expensive if you don’t have the skill to conduct it in-house. An alternative explanation is that more market share gives you more power in the market, whether with suppliers or customers.

Analysis 98

Analysis Marketing Marketing SWOT 98

Alpha Sense BI

JANUARY 17, 2024

Enterprise Search – Key Use Cases Internal Knowledge Management Effective knowledge management is critical for maintaining organizational efficacy and gaining a competitive advantage. This advanced functionality is especially crucial for professionals in financial sectors who deal with complex and diverse sets of data.

SWOT 52

SWOT Knowledge Algorithm Security 52

Alpha Sense BI

JULY 14, 2023

Generative AI for Market Research Artificial intelligence (AI) has been expediting research and analysis — during and outside of earnings season — for financial analysts and corporate strategists for over a decade.

Analysis 52

Analysis SWOT Competitive Intelligence Intelligence 52

Alpha Sense BI

JANUARY 10, 2024

Commercial Due Diligence To ensure a deal is on a successful track, you need to evaluate the target firm’s market presence and competitive positioning. This entails analyzing their total addressable market (TAM) and the tangible value of their products, services, and offerings.

Due Diligence 52

Due Diligence SWOT Competitive Positioning Research 52

Alpha Sense BI

JANUARY 2, 2024

Smart Summaries : The first generative AI toolset we released, which significantly speeds up the research process for business and financial professionals by providing instant summarization of earnings calls, company and industry outlooks, SWOT perspectives, and more.

SWOT 52

SWOT Innovation Knowledge Competitive Intelligence 52

mention

FEBRUARY 1, 2022

Table of Contents: Why you need a business plan Key sections to include in your business plan Tips for a great business plan Create a successful business plan for a competitive advantage. You will need to conduct extensive market research on your proposed industry to build this section. Why you need a business plan.

Startups 271

Startups SWOT Business Analysis 271

Alpha Sense BI

FEBRUARY 15, 2024

With digital transformation here to stay, firms are increasingly exploring and implementing initiatives to best mainstream genAI, factoring in a growing list of logistical, strategic, compliant, and competitive factors. Keep your proprietary research secure with enterprise-grade data protection and SOC-2 compliance.

Knowledge 105

Knowledge Market Intelligence SWOT Research 105