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Competitive Intel: A Complete Definition and Guide

Netbasequid

While competitors may be a nuisance, competition is an integral part of business. And the fuel for these leaps and strides is competitive intel, which influences business strategy. What is Competitive Intel? Competitive intel is basically an overarching understanding of your brand position in the market. What is it not?

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Picking a Digital Marketing Niche for Your Agency

mention

Narrowing your focus to a specific niche can be scary, particularly when you’re trying to gain traction in a competitive market. Clients seeking services in that niche will naturally gravitate toward you, drawn in by your specialized proficiency and knowledge.

Marketing 167
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Opportunities and Threats from Conducting Win/Loss Analysis

Ellennaylor

This is our third blog of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss analysis. This blog outlines the opportunities and threats of Win Loss analysis. Win/Loss Interviews Provide Deep Insight. Win/Loss Analysis a 360 Degree Assessment of Your Company.

Loss 40
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Competitive Intelligence Solutions: 5 Ways They Make Your Job Easier

Evalueserve

Competitive Intelligence (CI) is the action of defining, gathering, analyzing, and distributing intelligence about the environment in which your business functions to gain a competitive advantage. When competitive intelligence tools are used effectively, teams see about a 70% reduction in time spent searching for information.

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What is Search Intelligence? – The Complete Guide

GrowbyData

The competitiveness is massive in Search engines from organic to google shopping ads campaigns. These insights will help them create a better strategy to gain a competitive edge. Holistic Search Insights With the Search being massively competitive, SERP analysis is going to play a key role in any search campaign in any industry.

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Market and Competitive Intelligence Solution Poised to Redefine CI/MI Paradigms

Contify

Businesses are embracing a technology-driven approach to gain a competitive advantage. The immediate challenge for the survival of many organisations during the current time is how to recognise, prioritise, and adapt to the range of real external threats that now impact competitive advantage. How often is win-loss analysis deployed?

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

Collective knowledge gathered across an entire industry brings many advantages. For example, marketers may use newfound data to optimize marketing strategies for a competitive edge, learn more about their audience, and define key performance indicators (KPIs) to improve activities in a market segment.