SCIP

MARCH 15, 2024

Dear %FIRSTNAME%, Join us for the premier event of the year - SCIP IntelliCon Nashville 2024, happening April 22 - 25 ! This expanded 4-day conference offers unparalleled access to industry thought leaders and the latest advancements in AI and Competitive Intelligence (CI). Keynote Speakers You Won't Want to Miss!

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Netbasequid

AUGUST 2, 2021

When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. Everything you use to monitor your brand can be used to build a competitive analysis for a robust knowledge of the competitive factors your brand is up against.

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SCIP

OCTOBER 4, 2021

SCIP can now offer Continuing Education Units for qualifying programs. SCIP Awarded Prestigious Accreditation. The International Association for Continuing Education and Training (IACET) has awarded SCIP the prestigious Accredited Provider designation. stated Cam Mackey, SCIP Executive Director. ?We're KEY TOPICS.

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SCIP

NOVEMBER 1, 2021

ICYMI - New Content for SCIP Members. There's No Such Thing as a Magic Report : Tips on identifying research products that seem too good to be true. There's No Such Thing as a Magic Report : Tips on identifying research products that seem too good to be true. Upcoming SCIP events. New CI jobs on SCIP Job Board.

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Evalueserve

AUGUST 5, 2021

Businesses are increasingly focused on data-driven decisions as the competitive landscape only grows within each industry. Competitive Intelligence brings value for businesses by providing data to drive decisions based on sector, competitor, sales, and a plethora of other business elements. Source: Forbes ). Source: PwC ).

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SCIP

JULY 6, 2021

How much on research, working with sales etc. JULY 28 - Hear about new ways to get value from your SCIP membership in our latest Town Hall. Senior Advisor, CI & Research at Dell (US). Visit the SCIP Career Center. Visit the SCIP Career Center. Strategic & Competitive Intelligence Professionals (SCIP).

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SCIP

JULY 8, 2021

SCIP Announces New Board Leadership. SCIP, the global non-profit community advancing the practice of ethical competitive intelligence, is pleased to announce the appointment of its new Board leadership team: Chair : Jay Nakagawa of Dell. said Cam Mackey, Executive Director of SCIP. ?The said Jay Nakagawa, Chair. ?SCIP

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SCIP

MARCH 11, 2024

Webinar Foundations of Market & Competitive Intelligence March 13, March 14 2024 (virtual) Workshop Offerings 10.5 Guest Expert As President and Co-founder of Proactive Worldwide, David Kalinowski leads in providing top-tier decision support research, training, and consulting services.

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Markets and Markets

JULY 22, 2020

Creating a competitive intelligence (CI) plan can be daunting, even for experienced CI professionals. In Crayon’s SCIP report, it was found that 95% of CI professionals struggled with at least one of the following areas –. Gathering all the competitive data you need on time. Centralizing and organizing competitive data.

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Competitive Intelligence Competitive Intelligence Intelligence 40

SCIP

AUGUST 30, 2021

This on-demand video offers several practical recommendations for ensuing the providers and research. There is No Such Thing as a Magic Report: Tips on Research Accuracy, Validity & Ethics. When we buy and use research, we need to verify we're using providers that are trustworthy, reputable, and ethical. KEY TOPICS.

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AIM

MAY 17, 2023

In his most recent role as Senior Research Analyst, Chad led numerous research projects for AIM’s clients, delivering strategic insights and recommendations that have helped clients make informed business decisions.

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AIM

OCTOBER 1, 2015

Several AIM team members recently completed professional certifications further solidifying their standing among the preeminent intelligence and information professionals operating in the information industry today. AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association.

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AIM

OCTOBER 1, 2015

Several AIM team members recently completed professional certifications further solidifying their standing among the preeminent intelligence and information professionals operating in the information industry today. AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association.

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SCIP

NOVEMBER 15, 2021

Building a Lean CI Function : We talk with Everbridge's Fouad Benyoub about building a Lean Competitive Intelligence capability, taken from his new book The Competitive Intelligence Playbook. What would you like to ask strategy & competitiveness guru Rita McGrath? New CI jobs on SCIP Job Board.

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Gaming SCIP Briefing Competitive Intelligence 52

SCIP

MARCH 22, 2021

2021 State of Competitive Intelligence. Crayon & SCIP surveyed 1,000+ CI professionals to learn the best practices, challenges, and opportunities to improve the impact they have on their organizations: CI processes continue to evolve (less time on research, more time on communication & stakeholder engagement).

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SCIP

MAY 3, 2021

"By approximating real-world behavior, mathematical modeling and simulation can be used to highlight important trade-offs and assumptions associated with various strategic choices , forecast market demand under different scenarios, and help managers understand and predict competitive responses or customer behaviors.". READ THE ARTICLE.

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SCIP

AUGUST 9, 2021

s Madureira delivered at SCIP EuroSummit, aims to improve CI practice and raise the discipline?s Leveraging Social Intelligence to understand what is being discussed by key stakeholders around the world. As SCIP and Klue research has shown, at many organizations CI and their senior stakeholders are out of alignment.

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SCIP

OCTOBER 18, 2021

New SCIP IntelliCast episode: Cyber Criminals, Biased AI & Autonomous Rockets: Things That Go Bump i. Upcoming SCIP events. Build a Lean Competitive Intelligence Function (Nov. Competitive Enablement Summit. Competitive Enablement Summit. New CI jobs on SCIP career center. KEY TOPICS. LISTEN NOW.

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Counterintelligence SCIP Competitive Intelligence Win 52

Evalueserve

NOVEMBER 11, 2020

Whether you’re in the planning stage or are full throttle into your competitive intelligence strategy, SCIP’s IntelliCon Virtual Conference is the premier place to learn how to take your intelligence to the next level. First, why competitive intelligence? But you also have to know how to play the game.

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SCIP

JULY 19, 2021

Uncover competitive weaknesses and opportunities to exploit. JULY 28 - Hear about new ways to get value from your SCIP membership in our latest Town Hall, with new Chair Jay Nakagawa. Senior Director, CI & Market Research at Editas Medicine (Massachusetts). Visit the SCIP Career Center. positions in the market.

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Competitor Analysis Analysis SCIP Competitive Intelligence 52

SCIP

JULY 29, 2021

Upcoming training & certification through SCIP. Over 1,500 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 Foundations of Market & Competitive Intelligence. TRAINING & CERTIFICATION. September 21-23.

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SCIP

JUNE 7, 2021

Crayon/SCIP research has shown that 61% of organizations have seen a positive revenue impact from CI. best practices for CI to support sales, marketing, and go-to-market success, SCIP has 2 workshops planned. Visit the SCIP Career Center. Strategic & Competitive Intelligence Professionals (SCIP).

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SCIP

JUNE 14, 2021

SCIP research (based on the Prediction Markets methodology) shows that the impact of data and technology on CI and strategy will accelerate sharply over the next 3 years. Here are some recent resources from SCIP to support members on your journey to leverage data in a more strategic way.? Visit the SCIP Career Center.

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SCIP

JANUARY 19, 2021

SCIP CAREER CENTER. Here are a few open positions: Business Intelligence Analyst. Business Data & Competitive Intelligence Analyst. To evaluate trends across sectors and market impact, AlphaSense extracted and analyzed data points from transcripts, filings and broker research. KEY TOPICS. New Job Postings.

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SCIP

JANUARY 28, 2021

OBJECTIVE : SCIP's Cam Mackey will share updates on our member programs and get feedback from attendees on some potential new services. OBJECTIVE : Provide a forum for advanced practitioner SCIP members to have facilitated roundtable discussion on maximizing the value of MCI tools.? KEY TOPICS. UPCOMING EVENTS. LEARN MORE. LEARN MORE.

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SCIP

JANUARY 21, 2021

OBJECTIVE : A real-world case study shows how to use research to identify highly disruptive behaviors by a competitor (driven by an innovative use of analytics). Strategic & Competitive Intelligence Professionals (SCIP). (used by PepsiCo, Harley-Davidson, John Deere, etc.) 3 | Certificate Available. LEARN MORE.

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Ellennaylor

MAY 1, 2018

Last week, I gave a webinar for the Minnesota SCIP chapter entitled, Win/Loss Analysis: How to Capture and Keep the Business You Want. It was moderated by Michelle Winter of SCIP and Julie Johnson , Minnesota SCIP chapter leader. Sometimes, we get customer testimonials from these interviews or focus groups.

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Loss Win SCIP Value Chain 40

Netbasequid

JUNE 7, 2022

As we shared in a recent webinar with SCIP, How to Accelerate Your Business with Continuous Competitive Intelligence , consumers are well aware that brands need them, and they aren’t afraid to jump ship if they don’t like something. And it offers brands a world of opportunities – let’s explore a few.

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Netbasequid

MARCH 8, 2023

Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing. However, if you understand the process, you can do it all year – as you should.

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Netbasequid

APRIL 12, 2023

It’s what the best performers do: According to Emerald , 90 percent of Fortune 500 companies use competitive intelligence to gain an edge over their competitors. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand. Probably not.

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Netbasequid

JUNE 8, 2022

A competitive audit is the part of the competitive intelligence process that seeks to better understand the competition and compare a brand to its peers. Why Companies Must Have Competitive Audits. A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries.

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Netbasequid

MAY 3, 2022

And businesses need to take steps to contain an emerging disruptor’s impact by staying ahead with the help of continuous intelligence. And an equally top-of-mind priority has brands rethinking how to remain competitive and pivot quickly to adapt to these market changes and potential threats as they emerge. It had to be.

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Netbasequid

FEBRUARY 3, 2022

In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. Perform competitive market research.

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SCIP

FEBRUARY 3, 2021

NEW RESEARCH COLLABORATION. Competitive Enablement Report. SCIP and Klue teamed up to ask hundreds of key stakeholders for Competitive Intelligence what they need from CI.? CI producing relevant intelligence products that stakeholders can? COMPETITIVE STRATEGY & INTELLIGENCE JOBS.

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Netbasequid

JANUARY 27, 2022

While competitors may be a nuisance, competition is an integral part of business. And the fuel for these leaps and strides is competitive intel, which influences business strategy. What is Competitive Intel? Competitive intel is basically an overarching understanding of your brand position in the market. What is it not?

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SCIP

DECEMBER 14, 2021

As 2021 draws to a close, the SCIP team and I are grateful for YOU - our member community, which has shown an incredible spirit of generosity, helping their peers, and sharing experiences. Thank you for the trust you put in SCIP. Cam Mackey - SCIP Executive Director. "Not Have a peaceful, happy, and safe holiday season.

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Netbasequid

JULY 18, 2022

In fact, research shows that up to 95% of data accumulated by companies is not used in any way to improve business. And this was clear in a recent webinar hosted by SCIP as two NetBase Quid data experts, Alexis Nigro and Harvey Ranola, walked the audience through enriching their market research with deep-level data analysis.

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