Take Control of Your Brand with Direct-to-Consumer (D2C)
Evalueserve
JANUARY 21, 2021
Direct engagement with the consumer means that companies can collect critical data for insight and innovation. PepsiCo launched two new D2C e-Commerce Web Properties in 2020: PantryShop.com & Snacks.com. Reach customers on non-commerce platforms (social media, games, etc.). E-commerce store with all products.
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