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13 Best Marketing Books Worth Reading In 2023

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Whether you are a seasoned pro or just entering the field, there is always something to learn in the evolving world of marketing. Copywriting, social media marketing, brand storytelling, and the power of customer psychology — it’s all covered. Ries strives to take the guesswork out of innovation.

Marketing 260
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The Top 35 Sales Podcasts for Sales Professionals

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You’ll learn sales techniques that you can use today. The Catalyst Sale podcast with Mike Conner and Mike Simmons will help you learn what works in sales, hone your skills, and increase your success. Tune-in for inspiration, entertainment, and especially actionable takeaway messages that can drive remarkable results.

Sales 269
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The 26 Best Sales Podcasts for Reps and Leaders

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Not only are podcasts a great source of entertainment, but more professionals use podcasts for professional development, research, and inspiration. You’ll learn sales techniques that you can use today. Tune in for inspiration, entertainment, and especially takeaway messages that can drive remarkable results.

Sales 100
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15 Examples of Creative B2B Content Marketing Done Right

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Copywriting: The Definitive Guide. Backlinko founder, Brian Dean, covers everything a copywriter should know, explaining topics like how to get social proof, conducting client interviews, and devising formulas for landing pages and blog posts. This is highly branded content disguised as entertainment and works by way of association.

Marketing 350
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Demand Generation: 7 Tactics to Fuel Your Funnel

CXL

In this article, you’ll learn how to follow in the footsteps of brands like ConvertKit and Morning Brew through interest-building demand generation tactics. This empowers them to hone their superpowers however they learn best. Otherwise, the best you’ll achieve is entertaining window shoppers. What compels your team?