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How to Create a SWOT Analysis to Update Your Organization’s Strategy

mention

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a method used to evaluate a company and its environment. It’s a framework that helps organizations identify internal and external factors that may impact their business. 65% of banking institutions use data to make informed decisions. What Is SWOT Analysis?

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More Entrepreneurs Convinced That Marketing Competitor Analysis Leads to Revenue Gain

ArchIntel

A case is made for sizing up one’s business rivals by drawing parallels between it and a game of chess. This intellectual interplay is what defines chess and, not surprisingly, it is also what defines competition in the world of business. Both require thinking ahead and confounding the competition.

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Retrieval-Augmented Generation (RAG): What It Is and Why It’s an Essential Component of Enterprise AI

Alpha Sense BI

As generative AI (genAI) continues to transform global business practices, ranging from optimizing workforce efficiency, reducing costs, and speeding up research and development, industry analysts are beginning to scrutinize its applications with a critical eye.

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AlphaSense iOS App: Expert Insights On the Go

Alpha Sense BI

As a business professional, you may often find that you need to conduct fast-paced market research on-the-go. For market researchers, accessing valuable expert perspectives anywhere is crucial to making fast and fully informed business decisions.

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Debunking 5 Popular Expert Network Myths

Alpha Sense BI

Expert networks are a critical tool for market intelligence and are leveraged by professionals to gain firsthand knowledge of specialized industries, companies, and markets. However, engaging with experts who have the right expertise and qualifications is critical when conducting primary market research to empower your business decisions.

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10 Steps to Creating a Marketing Strategy

Netbasequid

If you’re browsing articles about creating a marketing strategy, you’re serious about building awareness of your business – and doing in a way that’s most impactful. Can you believe that some marketers and business owners jump right to it without a strategy in place? Creating a marketing strategy is, in fact, key to business success.

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Generative AI in Consulting

Alpha Sense BI

And while it seems there’s no end to how generative AI can simplify the day-to-day for consultants and inform client strategy, many still question its reliability. But genAI algorithms can simulate various scenarios, considering numerous variables and constraints, to assist consultants in making well-informed decisions. The result?