Remove Business Remove Capital Remove Market Intelligence Remove Market Segmentation
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The Evolution of Pharma Market Research

Alpha Sense BI

An increasing number of pharma professionals are relying on market intelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. However, it took the COVID-19 pandemic for companies to understand the true value of these tools.

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The Value of Broker Research: Insights You Won’t Find Elsewhere

Alpha Sense BI

Many are unaware of the lucrative insights packed within these reports, spotlighting sector opportunities ripe for investment and strategic business action. However, it has been historically difficult for corporate professionals to access this research, consequently limiting visibility on new market developments.

Research 105
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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

With over three decades of work experience, Shirley is an expert in the automotive industry , forecasting and business strategy. Her career is also focused on marketing , team-building and market analysis. Katzman has been at his current post, which also covers competitive and industry intelligence, for almost eight years.

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New Product Development Research: What It Is, Stages, and Examples

Netbasequid

Yes, there are indeed that many new products being introduced to the market every year, according to Harvard Business School. Many new products fail because their creators use an ineffective market segmentation mechanism. New product development is the process of bringing a new product to the market! This is key.

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The 7 Key Steps of the Market Research Process

Netbasequid

Market research is the process of gathering business intelligence through the collection, analysis, and interpretation of data. Some of the most common reasons organizations conduct market research include: Improving or creating products. Understanding new market segments. Boosting brand health.

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Broker Research Insights: Emerging Trends in H2 2023

Alpha Sense BI

As one of the four main resources for market intelligence , broker research possesses a priceless value for every job function within an organization, from C-Suite leadership to global supply chain partners. From the Russia-Ukraine war to the China-Taiwan conflict , there’s certainly no shortage of international tensions brewing.

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How To Build Your Go-To-Market Strategy

Zoominfo

To survive today’s market you need to know how to find your customers, put your product or service out there, and measure success. Acquiring Quality Data To procure data that drives sales and marketing success it’s all about quality over quantity. For customer insights and prospecting, there is sales intelligence.

Marketing 147