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Competitor Benchmarking: What It Is & How It Works

Netbasequid

We are going to detail some of these opportunities, as well as what competitor benchmarking is, how it’s used, as well as some best practices. 61% of brands say they’ve seen positive impacts to their revenue by implementing competitive benchmarking strategies into their market research. What is Competitor Benchmarking?

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Should you build or buy generative AI?

CIO

Buy in or lose out For smaller organizations like The Contingent, a non-profit supporting vulnerable children, families, and young professionals, even with 10 of its 60 staff working in technology and data research, building their own generative AI seems daunting to consider, according to CIO Peter Kim. Some are general, others more targeted.

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Competitive Intelligence Professionals Lighting the Way for the Energy Sector

ArchIntel

Here are the profiles of some of them. Executive Profile: May-Yee Ng, General Manager of Competitive Intelligence at Chevron. Executive Profile: Blaker Reuter, Market Intelligence and Strategic Planning Manager at GE Capital. He also holds a master’s degree in operations research from New York University.

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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

More experienced or specialized business development professionals may fulfill duties as diverse as developing corporate partnerships and carrying out in-depth research into new market segments. If so, careful market research will be necessary. This can be particularly ruinous to early-stage startups. Strong Research Skills.

Sales 130
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How Competitive Analysis Will Benefit Your Company

Owler

With Owler Pro, you’ll be able to conduct thorough competitor research. No matter if you work at a big corporation or a small startup, you’ll benefit from in-depth insight into competitors' business strategies and discover potential areas of improvement for your own company. SWOTs are a simple but powerful tool.

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Business Development vs. Sales: Getting the Best of Both Worlds

Zoominfo

More experienced or specialized business development professionals may fulfill duties as diverse as developing corporate partnerships and carrying out in-depth research into new market segments. If so, careful market research will be necessary. This can be particularly ruinous to early stage startups. What is Sales?

Sales 130
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Customers vs. Consumers: Why You Have to Look Beyond Your Customer Data

ATTEST

To answer those questions, let’s look at two specific ways that listening to customers over consumers can actually hurt your company, whether you’re a startup or the incumbent. Startups and challenger brands. Even those non-customers who you feel may never become a customer? Market leaders and established brands.