Benchmarking Entertainment Information Market Intelligence 
Cleverx
FEBRUARY 27, 2020
Building a strong foundation in both areas will provide your organization with superior marketing intelligence which can pave the way to developing more relevant marketing strategies, improving performance, or knowing whether investment in a new market, product or service is a viable proposition. Find Your Competitors.
Netbasequid
AUGUST 15, 2022
Plus, you can use their data to benchmark against your own efforts. Instead, think of your secondary research as informing you for your primary research. The first question elicits a yes or a no, while the second could provide more information on what types of flavors consumers are looking for. You will crash.
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Netbasequid
JULY 23, 2021
Brands are stuck recreating the wheel lately, and any benchmarking data should be gobbled up greedily to inform future campaign planning. And one category that dominates this year, hands down, is entertainment. As an example to help illustrate this fact, the leading brands in this latest report share some winning habits.
Netbasequid
JULY 19, 2022
In this roundup, you’ll see key features that will enhance your consumer and market intelligence gathering efforts, including: Expansion of the industry’s most comprehensive channel coverage. We have also added TikTok and Instagram Reels to our social media benchmarking solution. And let’s not forget Rival IQ!
Netbasequid
APRIL 14, 2023
NetBase Quid’s® Intelligence Connector combines your internal data and business intelligence with powerful analytics-ready consumer and market intelligence, so your brand can make data-driven decisions quickly and efficiently. The Intelligence Connector, however, is a game changer. Influencers to the rescue!
Netbasequid
MAY 1, 2023
Whether your brand is a novice in business intelligence or a seasoned player, competitor tracking is crucial for gaining comprehensive market intelligence. If your brand underestimates its competition or relies on flawed information, it cannot establish dominance in the market.
Fuld
JANUARY 21, 2020
We often deploy our Intelligence Benchmarking Survey as a barometer for process improvement opportunities with many of our clients and over the years have found that nearly 60 percent of the organizations we’ve surveyed struggle with demonstrating and managing the perceived value of competitive and market intelligence initiatives.
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