Primary Intelligence

NOVEMBER 24, 2021

Win loss analysis has helped many marketers better understand their buyers. Creating Sales Enablement Assets. Your win loss analysis program with Primary Intelligence uncovers blind spots in your market positioning and sales process that only your buyers can see. The possibilities are endless.

Loss 104

Loss Win Analysis Marketing 104

Fuld

NOVEMBER 1, 2021

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. If you would like a sample copy of our Battlecard, please contact: Christian Schena .

Battlecard 52

Battlecard Competitive Intelligence Win Competitive 52

Primary Intelligence

JANUARY 19, 2022

Optimizing your Sales Experience to Increase Win Rates. Sales Experience Analysis. By running a sales experience analysis program, you’ll be able to collect buyer feedback from all your rep’s deals, so that you can get first-hand, unbiased insight into why your rep really wins and loses. Competitive Intelligence.

Sales 160

Sales Battlecard Win Loss 160

Primary Intelligence

SEPTEMBER 1, 2021

Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore. Sales Centered.

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Loss Win Sales Enablement Analysis 162

ArchIntel

MARCH 10, 2021

In a marketplace that has suddenly been made more fertile by crisis, it will be up to each cybersecurity company’s competitive intelligence professionals to generate the insights needed to give them the distinct advantage. Executive Profile: Vijay Upadhyaya, Director of Competitive Strategy at Palo Alto Networks.

Competitive Intelligence 104

Competitive Intelligence Profiling Loss Competitive 104

Apprize360 Intelligence

DECEMBER 18, 2017

The debate “where” the competitive intelligence (CI) function should be housed within a company is one that has been on-going over the past 20 years. Some are insistent that a CI program needs to be a function of product marketing with the goal of influencing product messaging and arming sales with the latest sell-against intelligence.

Competitive Intelligence 40

Competitive Intelligence Competitive Intelligence Intelligence 40

ArchIntel

FEBRUARY 24, 2021

Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. Executive Profile: Jason Hill, Competitive Intelligence Manager at IBM.

Competitive Intelligence 104

Competitive Intelligence Intellectual Property Marketing Marketing 104

ArchIntel

FEBRUARY 2, 2022

These are some of the industry’s more notable competitive intelligence professionals who will be generating the insights to give their companies an edge. His duties included messaging, content generation, sales enablement, competitive intelligence and analysis.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

ArchIntel

MAY 25, 2021

In the role, the senior manager will heavily use market and competitive analysis and drive the go-to-market strategy in partnership with other leaders and team members. Results from those studies will be used to define the sales enablement messaging for the company’s portfolio and individual services.

Management 104

Management Marketing Marketing Sales Enablement 104

SCIP

MAY 25, 2021

Our next several courses are all about turbocharging the effectiveness of your competitive intelligence work. JUNE - Sales Battlecards Training. Build battlecards sales will actually use (Sales needs & workflows, industry tiering, customer persona analysis). LEARN MORE. LEARN MORE. LEARN MORE.

Battlecard 40

Battlecard SCIP Competitive Intelligence Sales Enablement 40

SCIP

JULY 29, 2021

Optimize Go-To-Market strategy ( Win/Loss, voice of the customer, use insights to enhance sales messaging ). Dramatically improve sales enablement (Pre-sales intelligence tools, templates & best practices ). Foundations of Market & Competitive Intelligence. LEARN MORE. October 12-14.

SCIP 40

SCIP Competitive Intelligence Sales Enablement Win 40

Owler

FEBRUARY 22, 2021

With Owler you can now run searches for all SaaS companies in California that recently hired a VP of Sales (this is just an example of this powerful tool!) Owler Is committed to delivering incredible competitive intelligence, business insights, and customized real-time news about the specific companies you care about.

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Travel Competitor Analysis Sales Enablement Competitive Intelligence 103

Alpha Sense BI

APRIL 26, 2024

Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

Fuld

MAY 3, 2021

Sales acceleration is a form of competitive intelligence (CI) in the sales enablement ecosystem. An effective accelerated sales strategy arms your business with timely data and insights that ramp up the velocity and relevance of sales conversations. How well do you know your customer or prospect?

Win 111

Win Battlecard Sales Sales Enablement 111

ArchIntel

MAY 26, 2021

In trying to stay ahead of adversaries, cybersecurity firms are seen to engage in an unprecedented level of competition. These are some of the more notable competitive intelligence professionals in the industry who will chart the way for their companies through uncertain territory. Matt Krumholz Senior Manager Splunk.

Alliance 104

Alliance Competitive Intelligence Profiling Competitive 104

Zoominfo

JULY 13, 2021

Chorus is also the technology leader in the category, with seven times more patents than the nearest competition. With Keywords & Tags, sales and marketing teams will be able to build an audience around interactions where a specific competitive alternative was mentioned by name.

Intelligence 130

Intelligence Intelligence Marketing Marketing 130

Zoominfo

JULY 13, 2021

Chorus is also the technology leader in the category, with seven times more patents than the nearest competition. With Keywords & Tags, sales and marketing teams will be able to build an audience around interactions where a specific competitive alternative was mentioned by name. Conversation Insights in the Engagement Layer.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70

Evalueserve

MAY 25, 2021

They are accelerating digital transformation to secure a sustainable competitive advantage, achieve market growth, quickly react to dynamic market conditions, and achieve operational efficiency. Discover the best strategy for your Competitive Landscape. . Competitive Landscape Templates. .

Competitive Intelligence 97

Competitive Intelligence Competitive Intelligence Intelligence 97