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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

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How To Write A Competitor Analysis Report

Aqute Intelligence

A well-researched and informative competitor analysis report is the key to uncovering detailed insights into your competitors' operations, helping you strategize effectively. Without a well-researched and informative analysis, businesses risk falling behind. What is a competitor analysis report?

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What Should Be Included In A Competitor Analysis?

Cipher

This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Analyzing competitors is a key activity for businesses in all industries, and plays a central role in the overall Competitive Intelligence (CI) strategy of the firm.

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12 Top Tools for Competitive Intelligence

Aqute Intelligence

We use hundreds of public sources across the many competitive research projects that we conduct, but most of the useful information in any one project comes from only a handful of sources, and it’s usually the same sources. Almost every competitor analysis relies on all of the sources below to some extent.

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5 Tools to Track Marketing Spend for Competitive Analysis

Aqute Intelligence

By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting. If you can also keep tabs on your competition, it’s doubly effective. The total amount they spend on these pursuits is known as the marketing spend.

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Using Software Review Sites for Competitive Analysis

Aqute Intelligence

Developers need to keep a constant eye on their competition which is always iterating new versions of rival software. In such a contentious, aggressive environment, conducting an efficient competitor analysis is extremely important. Software companies can use many tools and services to gather competitive intelligence.

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Executive Profile: Volkan Gunduz, Associate Director of Competitive Intelligence for Global Oncology at Sanofi Genzyme

ArchIntel

Volkan Gunduz is an associate director of competitive intelligence for global oncology at Sanofi Genzyme, based in Cambridge, Massachusetts. During his over four years with the company, he provided strategic insights and in-depth analysis about the oncology and rheumatology markets. ArchIntel™ -.