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What Is Competitive Intelligence & How Is Your Competition Using It?

Netbasequid

Competitors are busy gathering competitive intelligence about your company right now, and they likely aren’t eager for you to up your competitive intelligence gathering game. What Is Competitive Intelligence? There’s never been a better use case for this social media analytics and market intelligence combo.

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How to Conduct A Thematic Analysis

Netbasequid

As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. Here are a few relevant statistics we found that show the value of smart data analytics: Global revenue in the market research industry grew from $33 billion in 2008 to $73 billion in 2019. Let’s see why!

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US Aerospace Sector Poised to Take Off After Pandemic Slowdown

ArchIntel

Widebodied airliners, which previously enjoyed great demand because of hefty passenger traffic, saw a 54 percent drop in deliveries. It will be up to the industry’s competitive intelligence professionals to provide the insights that will help their companies take off ahead of the others. percent less than in 2018. government.

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Competitive Intelligence-Tools, die von der Konkurrenz genutzt werden

Netbasequid

Falls Sie Branchenführer fragen – werden sie Ihnen sagen, wie wichtig Competitive Intelligence ist, obwohl Sie dies bereits schon wissen. Was ist Competitive Intelligence? Die Beobachtung von Competitive Intelligence ist nicht nur ein ‚nettes Bonbon‘ – sie ist missionskritisch! Was ist dies genau?

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Summer Trends to Watch as Consumers Return to Travel

Netbasequid

Social media listening offers a goldmine of market intelligence for brands to understand the reemerging travel industry. airlines transported 61% fewer passengers in November 2020 compared to November 2019. Brands using social listening to take the global travel temperature have already seen the shift in sentiment happening.

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Social Media Listening: A Must-Have Tool for Brands

Netbasequid

Slowly but surely, brands that aren’t using social media listening will lose more and more market share to brands that are. There’s simply no other tool right now that comes close to providing brands with market intelligence that yields actionable results. The use cases of social media listening are expansive.

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The Best Social Media Monitoring Guide for Brands

Netbasequid

Unfortunately, many tools overcomplicate things to make their services seem more essential, and with consumer and market intelligence capabilities are constantly evolving, many brands are overwhelmed. Social Media Monitoring is often confused with other terms like Social Media Listening or Social Media Intelligence.

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