Remove Advantage Remove Benchmarking Remove Competitor Analysis Remove Market Intelligence
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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

Building a strong foundation in both areas will provide your organization with superior marketing intelligence which can pave the way to developing more relevant marketing strategies, improving performance, or knowing whether investment in a new market, product or service is a viable proposition.

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How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?

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Competitive Comparison: What It Is, Why You Need It, & How to Do It

Netbasequid

And a competitive comparison is a vital part of your company’s benchmarking efforts to stay a few steps ahead here. What does a competitive analysis offer and why does a brand need it? It provides metrics that matter – demographics, psychographics, sentiment analysis and even brand passion. Let’s check it out!

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Social Media Monitoring vs Social Listening – Yes, There’s a Difference!

Netbasequid

Social media monitoring and social listening are part of the broader social intelligence discipline, a couple of branches on the consumer and market intelligence family tree. Understanding the difference between the two is important in setting the whole course of the social intelligence process.

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What Is Competitive Intelligence & How Is Your Competition Using It?

Netbasequid

There’s never been a better use case for this social media analytics and market intelligence combo. Right now, competitors are capturing your site traffic and keywords, site changes and traffic sources, and are identifying or dominating white space opportunities, and they’re doing this unchallenged.

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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

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Crucial Competitor Tracking Tips & Ideas

Netbasequid

Whether your brand is a novice in business intelligence or a seasoned player, competitor tracking is crucial for gaining comprehensive market intelligence. Targeted competitor tracking requires a consistent and detailed approach. million by the end of the assessment period from 2023 to 2030. billion by 2023.