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US Manufacturers Regain Bullishness Amid Q1 Rebound in Production Activity

ArchIntel

Anupama Pokharna Senior Market, CI Manager Western Digital. Executive Profile: Anupama Pokharna, Senior Market and Competitive Intelligence Manager at Western Digital. Anupama Pokharna serves as the senior manager of market and competitive intelligence at Western Digital , a manufacturer of data storage solutions.

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US Telecommunications Industry to Maintain Growth Amid Competition-Charged Environment

ArchIntel

It will be up to each telco’s competitive intelligence professional to deliver the insights needed to capture market share. Executive Profile: Kevin Cooke, Business Intelligence Manager at Verizon Wireless. Executive Profile: Zack Fields, Senior Manager of Mover Marketing at Cox Communications.

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How to Create Buyer Personas That Boost Conversions [Template]

Similarweb

B2B brands need to profile companies in their buyer personas. Conduct market research on your competitors. Using Marketing Intelligence platforms allows you to gain insight into your competitors and their markets. He likes to invite friends over to watch sports events. Types of buyer personas.

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Ep. 576 – Why Leverage Neuroscience to Measure Consumer & Shopper Behavior with Hunter Thurman, President of Alpha-Diver

Happy Market

This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the world of market research? You’re listening to the Happy Market Research podcast.

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The B2B Marketer’s Ultimate Guide to Reddit

Zoominfo

Considering this expansive reach, it only makes sense for marketers to wonder how they can use Reddit to their advantage. In a recent blog post, we offered some tips on using Reddit to conduct market research. But, beyond that particular use case, marketers can also convert Reddit into a successful marketing channel.

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How to Create Buyer Personas That Boost Conversions [Template]

Similarweb

B2B brands need to profile companies in their buyer personas. Conduct market research on your competitors. Using Marketing Intelligence platforms allows you to gain insight into your competitors and their markets. He likes to invite friends over to watch sports events. Types of buyer personas.

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The full lifecycle guide to product marketing

bazaarvoice

The role of a product marketing manager (PMM) varies between different industries, companies, and products. They also take market insights like customer feedback and competitive intelligence back to the product team to influence future product development. Pre-launch stage: Market research, positioning, awareness, and reach.