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5 Competitive Intelligence Templates to Use in AlphaSense’s Notebook

Alpha Sense BI

As a Product Marketer, I know the research I conduct is only as valuable as the relative impact it has on the teams making strategic business, sales, and product development decisions everyday. Ultimately, the research you conduct within AlphaSense doesn’t have to stop at discovery.

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Demand Gen vs. Lead Gen: Which is ‘Best’ for Startups?

Zoominfo

The level of competition in your industry or vertical, general awareness of your product category, and total addressable market (TAM) should all inform your go-to-market motions, and also dictate where you allocate your resources. Sales enablement Includes playbooks, ROI tools, and battle cards 4.

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Creating a competitive intelligence battlecard to help a client win new business

Fuld

Through extensive research and interviews, Fuld + Company developed a Battlecard for our client – a powerful sales enablement tool which compiles detailed competitor profiling to provide a clear picture of their capabilities. For a sample copy of this battlecard, please contact: Christian Schena. Download Case Study PDF.

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12 Competitor Monitoring Tools to Trial in 2024

Alpha Sense BI

Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Additionally, Klue has a steep learning curve and may not be right for small businesses or startups with limited resources to dedicate to competitive analysis.

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Asset Management Trends and Outlook for 2024

Alpha Sense BI

Those who have been slow or resistant to adopting these technologies have already begun to understand the significant competitive cost of lagging behind. From opportunity identification and due diligence to investment decision-making and portfolio management, AI is now a key tool for most asset managers.