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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth. CEOS must recognize the potential of holistic consumer research and make it a priority. We highlight some key points from the report below!

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How to Conduct Tech Market Research

Alpha Sense BI

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

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How Intelligence Connector Helps Pharma Refine Product Offerings

Netbasequid

Pharma faces an increasingly competitive landscape, an expensive but mission-critical process, and a high level of uncertainty––and there is only one way out: information. Today, manufacturers must take advantage of advanced AI-backed research tools to keep pace with the consumer and market shifts. But it can be done.

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Opportunities and Risks Confront Highly Competitive US Transportation and Logistics Industry

ArchIntel

Included in her responsibilities for UPS today is the synthesis of user research, competitor analysis, market insights and customer feedback into plans for future product enhancements. She was concurrently a brand manager at MDI Entertainment, an SG subsidiary, during the same period.

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Technology Industry Trends and Outlook in 2024

Alpha Sense BI

2023 was all about learning the use cases of genAI, as companies raced to introduce their own genAI offerings and capabilities into a fiercely competitive market (i.e. And while these products are still largely seen as novel entertainment for consumer use, they also have a multitude of applications in the workplace and educational sphere.

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How to Find the Best Niche for Affiliate Marketing in 2021

Similarweb

Meanwhile, in the SaaS industry, the competition among software vendors is so intense that they’ll aim to provide the most appealing deal to get you (the affiliate) to promote their tool over others – because it’s worth it. Research niches . You also should pay attention to what’s trending in this research phase.

Marketing 105
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US Still Dominates Global AI Market, But Competitors Abound

ArchIntel

The Bay leads all other regions of the country in AI research and investment activity, accounting for about one-quarter of AI-related conference papers, patents and companies. Part of his job is to understand the customer and competitive landscape, engage with industry analysts, drive new product launches and support go-to-market efforts.