Zoominfo

DECEMBER 21, 2020

Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. Factors to consider when evaluating expansion potential Harvard Business Review outlined a matrix to evaluate new markets for possible expansion. Kustomer also hired more senior account executives and sales enablement folks. “We

Matrix 130

Matrix Marketing Marketing Alliance 130

ArchIntel

FEBRUARY 24, 2021

On the global front, some 567 AI startups received funding in the first five months of 2020 alone. Earlier in her career, she worked as a senior associate at Compete , where she managed and developed client relationships, as well as supported new business development efforts. Jason Hill CI Manager IBM.

Competitive Intelligence 104

Competitive Intelligence Intellectual Property Marketing Marketing 104

Zoominfo

JANUARY 31, 2023

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. What’s the difference? As a ZoomInfo user and partner , there is no way I could do my job without the firmographic, technographic, and demographic information and filters in SalesOS.

Sales 130

Sales Startups Sales Enablement Information 130

Zoominfo

JUNE 3, 2018

13 Ways Your Marketing Reports Are Hurting Your Business. For this reason, more companies are prioritizing their sales technology in an effort to build the perfect technology stack. Consider these statistics: 40% of business objectives fail due to inaccurate data ( source ). Continue reading. Bad data costs U.S.

Sales 154

Sales Startups Sales Enablement Technology 154

Zoominfo

APRIL 15, 2018

Analyze the data you have: Dig into your customer database, your CRM, and any other marketing automation or sales enablement tools. Gather and analyze this data so you can prove how effective data-driven sales can be. Which ones are essential to your business and which ones can be replaced or removed altogether?

Sales 170

Sales Startups Technology Technology 170

Alpha Sense BI

APRIL 26, 2024

Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52

CXL

JUNE 2, 2022

In this article, we’ll break down nine account-based marketing case studies from brands that hit and exceeded their business goals with ABM strategies and tactics. Learn why they worked and how to apply them to your business. How iRidium used audience targeting, networking, and activation to land 34 new sales opportunities.

Marketing 87

Marketing Marketing Predictive Analytics Sales 87