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How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

Copywrite 130
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How to Create a Marketing Playbook for Consistent Campaigns

CXL

Here’s how the guide is promoted on Twitter: The informative, conversational tone and fun imagery are the same as the post on the Visme website: And the same vibe as the video embedded in the guide: Visme maintains consistency throughout the customer journey. Skim-reading is an incredibly efficient way to absorb relevant information.

Marketing 124
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Breaking down 6 Marketing Playbook Examples from the CXL Community

CXL

No matter which players are in the game (copywriters, designers, etc.), But the purpose should always be the same: give marketers the knowledge to help them execute the plan effectively. Tapping into your people’s knowledge opens your eyes to blind spots and drives innovation. What makes a successful marketing playbook?

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10 Illuminating Questions To Ask During Phone Interviews

Zoominfo

But, in order to get the most out of a brief phone screening, you must ask the right questions. For example, say you’re interviewing for a marketing copywriter position. A phone interview is a conversation, not a test— but you should still ask at least one question to gauge the candidate’s knowledge about your company.

Copywrite 113
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10 Illuminating Questions to Ask on Phone Interviews

Zoominfo

But, in order to get the most out of a brief phone screening, you must ask the right questions. For example, say you’re interviewing for a marketing copywriter position. A phone interview is a conversation, not a test— but you should still ask at least one question to gauge the candidate’s knowledge about your company.

Copywrite 100