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6 generative AI hazards IT leaders should avoid

CIO

They list several scenarios to avoid β€” political campaigns and highly sensitive events where use or misuse could be consequential to life opportunities or legal status β€” and others to be cautious about, such as high stakes areas in healthcare, education, finance and legal. He does see opportunities, though, to use GenAI as a sidekick. β€œIt

IT 835
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Create a Strong Content Marketing Strategy

SpyFu

Providing readers with something they can learn from or can take back to their team to back up an idea is what’s going to set your brand apart from the competition. It’s how you introduce your brand to potential customers and invite them to learn more. Take a look at the URLs for these keywords to learn why.

Marketing 104
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Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams

Moz

Learnings from multiple mergers. Just about anyone can go online and learn SEO or PPC. We’re dividing and conquering to cover more research ground more quickly, share learnings from our own areas of expertise, delivering a stronger product, and speeding it up by weeks. There is new ground to be forged in our industry.

Win 71
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How to Make the Most of MozCon (and Stay Motivated Once it's Over)

Moz

You don't need to be as prepared as my eight-year-old self, but here’s a brief checklist of things to do before you pack your bags and set sail for MozCon: Study the agenda β€” You’ve likely already glanced at who’s speaking. Take another skim to get an idea of who is speaking and what topics will fulfill an educational gap.

IT 45