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How to Conduct Consumer and Retail Market Research

Alpha Sense BI

The consumer and retail (C&R) industry is evolving rapidly due to a combination of new innovations and technologies, shifts in consumer preferences and behaviors, and macroeconomic events hindering sector growth. Partnerships and M&A Let’s say you need to perform due diligence on some companies to scope out M&A viability.

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Engage3’s Price Image Management Suite Recognized as a Leader in Price Optimization by Both IDC and Retail Today

Engage3

. – January 18th, 2022 – Engage3, which helps retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image, today announced independent analyst recognition for its Price Image Management Suite. Engage3 is one of only two vendors to be featured by both IDC and Retail Today.

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Moët Hennessy Selects Engage3 Powered by Dexi as Price Intelligence Partner

Engage3

Engage3 powered by Dexi, which helps retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image, today announced its partnership with premier wine and spirits brand Moët Hennessy. Engage3 serves more than 300 customers in 182 countries, supporting $2 trillion in global retail revenue.

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Customer Experience Audits: How To Do Them the Right Way

mention

After all, in today’s competitive landscape, ensuring your business delivers an exceptional customer experience and meets customer needs and expectations is more important than ever. Create goals and benchmarks for improving on each of those gaps that occur. Customers want the best possible experience.

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Differentiation Strategy (and the Sea of Sameness)

CXL

Even if you have some really innovative stuff, you might have a two-year runway. Tesla needs to remain a constant innovator to play that game. The more competition, the stronger the commitment to differentiation should be. Innovative stuff does poorly in focus groups and user surveys. Continued innovation is a must.

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How to do competitive market analysis in 10 steps

ATTEST

For example, do they sell through third-party retailers or only direct-to-consumer? This process can highlight the potential to innovate your own business model. It gives you an instant snapshot of the general sentiment towards the brand and is a metric you can benchmark against. Are their prices more competitive than yours?

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How to do competitive market analysis in 10 steps

ATTEST

For example, do they sell through third-party retailers or only direct-to-consumer? This process can highlight the potential to innovate your own business model. It gives you an instant snapshot of the general sentiment towards the brand and is a metric you can benchmark against. Are their prices more competitive than yours?