Primary Intelligence
JUNE 23, 2021
Marketing or product development are the usually the departments that research and build competitive battlecards, and they use them for product enhancement or general marketing strategy. Done the right way, competitive battlecards can be a vital part of a sales professional’s arsenal in winning more deals.
ArchIntel
MARCH 3, 2021
Armed with quality CI from the above-mentioned research efforts, the mission now shifts to exploiting what has been learned to give one’s firm a strategic advantage. Bond said that CI can also be used to create effective battlecards sales reps can use to exploit the weaknesses of rival products. “If
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Primary Intelligence
JANUARY 23, 2023
Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.
Aqute Intelligence
OCTOBER 9, 2019
The good news is that there’s no secret formula, and anyone can gather competitive intelligence. At Aqute, we’ve spent more than two decades refining our approach to competitive intelligence, and this experience gives us an advantage when it comes to uncovering the most valuable and insightful information.
Alpha Sense BI
JULY 14, 2023
To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.
SCIP
JUNE 1, 2021
How to Segment Data to Anticipate Competitor Activity & Generate Nuanced Market Insights Learn how to anticipate competitor movements through monitoring changes in how you and your competitors are being discussed online, and created tailored strategies. competitive intelligence can elevate your product marketing strategy.
Markets and Markets
JULY 22, 2020
Creating a competitive intelligence (CI) plan can be daunting, even for experienced CI professionals. Gathering all the competitive data you need on time. This mostly happens as a result of not knowing how to apply competitive intelligence regularly. Every task comes with its own set of challenges.
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